Rebirth: Return to 1991 to be the richest man

Chapter 986 The Storm Sweeping the Nation

In Yue Hongsheng's eyes, foreign-funded enterprises are truly wealthy.

And the most important core technologies are also in their hands.

It is very difficult for local domestic companies to win against them.

Even if local companies engage in price wars and fight with them regardless of cost, Yue Hongsheng is not very optimistic about them.

Didn’t you hear that Panasonic, a Japanese country, made a bold statement before that it would invest US$30 billion in China’s color TV market?
With such a large amount of money, it seems that only Qiu Hai can compete with it, right?

Now that Qiuhai has not come to an end, Yue Hongsheng feels that it is simply impossible to expect other national enterprises to take down foreign capital.

Chen Jianghai smiled slightly and said nothing more to Yue Hongsheng.

I am afraid that before the results came out, no one could have imagined that China's privately-owned enterprises could defeat foreign-funded enterprises in this color TV price war.

And this is not just a defeat in the ordinary sense, it is a complete defeat of foreign-funded enterprises, and they are afraid of being beaten.

This kind of brutal price war must be something only the Chinese people dare to do at this time.

Chen Jianghai waved his hand and said, "Just do as I said."

Seeing that Chen Jianghai had already spoken, Yue Hongsheng said nothing more.

But he was still full of doubts.

He could not believe that Chinese companies could win the color TV price war.

"Mr. Chen, how will the documentary be shot?" Yue Hongsheng asked.

Chen Jianghai replied simply: "It's very simple. Just tell consumers all the color TV technologies we have developed in a simple and clear way."

"Mr. Chen, let me make the arrangements first." Yue Hongsheng nodded and stood up.

Chen Jianghai smiled and said, "Okay, be prepared here. I'll contact Director Zhuang later and see what he says."

After Yue Hongsheng left, Chen Jianghai immediately called Zhuang He.

Since the last time they said goodbye in the capital, the two of them have not been in contact.

But it wasn't Zhuang He who answered the phone, but his secretary.

Zhuang He's secretary told Chen Jianghai that Zhuang He was out.

Chen Jianghai had no choice but to leave a verbal message and let Zhuang He call him back when he had time.

When he went home in the evening, Chen Jianghai received a call from Zhuang He.

"Director Zhuang, where have you been?"

Chen Jianghai asked casually.

After hearing this, Zhuang He said happily: "Jiang Hai, I am visiting the great rivers and mountains of the motherland."

When Chen Jianghai heard this answer, he was slightly startled, and then seemed to think of something.

"Director Zhuang, are you on vacation?"

"What kind of vacation?"

Zhuang He then said, "I'm leading a team to do a show outside!"

Chen Jianghai said in surprise: "Director Zhuang, are you kidding?"

You know, Director Zhuang is the director of the advertising department, how could he leave CCTV headquarters so easily?

If it was really a show, how important would this show be?

Zhuang He suddenly laughed: "Why am I joking? In fact, this matter has something to do with you."

Chen Jianghai was confused for a moment.

Why does this matter still have something to do with him?

Zhuang He didn't hide anything from Chen Jianghai, so he told Chen Jianghai what he was doing recently.

This matter started when Zhuang He asked Chen Jianghai for a program.

Chen Jianghai did not disappoint Zhuang He and directly gave him "Moving China".

After Zhuang He returned, he immediately organized the program and wrote a relatively detailed plan and submitted it.

The leaders in Taili were very excited after seeing this idea.

They believe that such a program is of great significance to China today.

For this reason, Zhuang He took the initiative to ask Ying to be responsible for the production of this program.This program was proposed by Zhuang He, and now he wants to take it over personally. Naturally, it’s hard for people in the station to have any opinions? .

In this way, Zhuang He started the establishment and filming of the entire project.

After talking with Chen Jianghai, Zhuang He knew where the focus of this program was.

Heroic deeds and China’s excellent traditional virtues are the focus of the show.

If you want to find these things, you have to go to the place to search for them, select them by yourself, and check them by yourself.

For this reason, Zhuang He led the team to set off as soon as the Spring Festival was over.

Chen Jianghai was a little surprised after learning that Zhuang He personally went into battle.

"Director Zhang, you are trying too hard!"

Zhuang He laughed and couldn't help but joke with Chen Jianghai: "What? You young people can only do your best, but we old men can't do it?!"

Chen Jianghai smiled and said: "Of course, Director Zhuang, you are still young."

Zhuang He did this because he was optimistic about this program.

As a media person, having such a program on your hands is definitely something to be proud of.

In order to make the show more real, Zhuang He decided to personally search and discover those unknown spirits and virtues.

"Okay, I won't tell you this anymore, what do you want from me?" Zhuang He then asked.

Chen Jianghai told him his purpose.

After hearing Chen Jianghai's request, Zhuang He agreed without any hesitation.

As for the person sent, Chen Jianghai also knew it, it was Li Shuangyu who had been here before.

Hearing this name, a cold face suddenly appeared in Chen Jianghai's mind.

But this girl seems to be very interested in food...

On April [-]st, Changhong's price reduction storm has swept across the country.

The color TV industry in China has been affected to a greater or lesser extent.

Changhong's price cut scandal caused a bloody storm in the market.

Unprepared foreign investors were immediately stunned.

This price reduction is so severe that not only domestic companies were unexpected, but also these foreign-funded companies.

After a few days, foreign capital finally stabilized its position and was not worried at all.

The Qiuhai they value most is still silent.

As long as Qiu Hai does not participate in this war, they feel that they have already won.

In their opinion, Changhong's behavior was absolutely suicidal and stupid, no different from that of a clown.

It is simply wishful thinking for a Chinese local company to use price war to make them bow their heads.

Faced with Changhong's crazy price cuts, Panasonic didn't take it seriously at all.

From Panasonic's point of view, Changhong is simply seeking suicide, and collapse is only a matter of time.

With Changhong's current profit margin, Changhong would die in its own price war without Panasonic taking action.

Changhong's stupid price reduction behavior has left it with no profit at all, and may even cause major losses.

It can be said that the more you sell, the more you will lose.

What they are concerned about is how long can Changhong, whose products have been unsalable for a long time, be able to continue doing so?

Based on previously obtained data, Panasonic believes that Changhong will not be able to survive April.

In this case, the people from Panasonic Electric directly ignored Changhong's price reduction and chose to stand still.

It has been decided internally that as long as their biggest enemy Qiu Hai does not participate in the war, the current price will be maintained.

From Panasonic's point of view, the only company in China that can threaten them now is Qiuhai.

What Panasonic's top executives didn't know was that it was their seemingly correct decision that completely plunged it into the abyss of failure.

Just a month later, they will see how wrong they were in making this decision.

(End of this chapter)