Rebirth: Return to 1991 to be the richest man

Chapter 2157 gives them one more choice
Smith raised his finger and pointed out the window and said: "Labor is already expensive here in the United States, but you here require every city to have such after-sales service."

"That is such a huge team of employees, and the monthly salary alone is a huge expense."

"Coupled with the establishment of after-sales points and a series of expenses, it is estimated that the profit from the electrical appliances we sell every month is not enough to cover the expenses!"

"The overall sales of electrical appliances are getting lower and lower. This is caused by the economic environment, and we are simply unable to change it."

Smith's view is of course also Luo Hao's view.

This is indeed good news for customers, but it is a self-destructive decision for the company itself.

Most people would think so.

Of course, since Chen Jianghai said it, he couldn't have thought of this.

When Chen Jianghai saw the two people's reactions, he still looked calm and said calmly: "Smith, please don't be impatient. Please listen to what I have to say before expressing your opinion."

Smith nodded quickly, pretending to be all ears.

There was even a trace of expectation in his slightly eager eyes.

Chen Jianghai pointed at himself and said seriously: "Do you think I am a fool? Can't think of this?"

Smith quickly shook his head.

How dare he question Chen Jianghai!
Chen Jianghai continued: "Since I said that after-sales service will become a more important part than sales, naturally there are corresponding methods."

"Although I set up after-sales service to serve customers, I am not a money-splitting boy, let alone a God. The reason why I do this is naturally purposeful."

"In the early stage, we started to do after-sales service first, so that customers can form a habit. When an electrical appliance breaks down, their first reaction is to contact after-sales service instead of buying a new one directly."

"At the same time, we also use this perfect after-sales service to build the reputation of Qiuhai Electric."

Smith nodded excitedly when he heard this, and added: "Perhaps we will operate at a loss in the beginning, but as time goes by, and the amount accumulated is sufficient, we will naturally achieve profits."

"By then, even if our competitors react, it will be too late. We have become bigger and stronger, and they cannot easily shake us."

Chen Jianghai nodded with satisfaction and reminded with a smile: "Of course, we are not saying that we will increase various prices in the future, but we are going to start from another aspect."

"If our reputation grows, people will definitely come here and want to enjoy our after-sales service. But at this time, you have to tell them that our after-sales service is only for Qiuhai brand appliances, and not other brands."

"Will they buy Qiuhai's electrical appliances for after-sales service? This is more practical than spending a lot of money on advertising. Because we are facing high-quality customers who are really willing to spend money to buy things."

"In other words, we provide free door-to-door repair of electrical appliances, but the repair parts must be genuine parts from our Qiuhai Electric Appliances, and the price will be more expensive than the imitation parts on the market. As the saying goes, you get what you pay for, and it must be more Guaranteed.

"Moreover, we can also stipulate that if it is damaged again within a certain period of time, it will be replaced free of charge, so that customers can feel more confident about supporting the products of our Belushi agent."

"In fact, the cost price of this genuine part is not much different from the price of the imitation product. Doesn't the extra money in this way cover the labor and other expenses?"

"Also, when customers buy our Qiuhai Electrical Appliances, you can offer an additional after-sales package. The specific price will be discussed later."

"For example, our electrical appliances originally have a three-year warranty, but if you purchase an after-sales package, it can be extended to five or even ten years. In order to avoid possible troubles in the future, people will most likely buy it."

"Because once there is a problem with an electrical appliance, the cost of repairing it may be more than the price of this after-sales package."

Smith stood up excitedly at this time, waved his fist and said, "What a great idea! Now that they have bought this package, they don't need to worry about these problems at all."

"This is taking advantage of their mentality of saving worry and effort to make money. It is also in line with the actual situation of the current American market."

"In fact, as long as the quality of our electrical appliances is good enough, how can it be so easy to break. Therefore, we must be profitable." Chen Jianghai smiled and nodded, giving Smith an appreciative look.

As expected of the agent he selected, Smith's conditions in all aspects are quite excellent.

Although it is difficult for him to consider these things independently, with a little guidance, he can clearly see the benefits.

As an agent, that's enough.

Chen Jianghai continued to conclude: "If we follow this path, after-sales service will expand with the development of Qiuhai Electric."

"At the same time, Qiuhai Electric will also expand sales due to its reputation after sales, and even use this to enter some markets that we did not originally occupy."

"The two complement each other. When after-sales services occupy all places, it means that Qiuhai Electric has reached its heyday in the United States."

After hearing this, Smith became extremely excited and couldn't help but pace back and forth, thinking about the bright future.

He never expected that this would be the way to solve the problem in the end.

This idea is simply brilliant.

Chen Jianghai was indeed Chen Jianghai, and he was able to come up with such a powerful idea.

If after-sales service is implemented according to Chen Jianghai's plan, then Qiuhai Electric will basically be in an invincible position.

Other appliance brands simply can’t shake it.

In terms of brand effect, Qiuhai Electric will also rely on such after-sales service to overtake others in one fell swoop. It is not impossible for its brand power to surpass other old brands.

Luo Hao was also shocked and speechless by Chen Jianghai's idea.

This idea is simply astonishing.

He never thought that he could start from this aspect.

In the final analysis, if you want to sell well, you have to get into the consumer's mind and think about your customers at all times, so that they will buy it.

The after-sales plan provided by Chen Jianghai is exactly what the customers want and like the most.

Who doesn’t want to buy an electrical appliance to save time, effort and worry?

For this, they are willing to spend money.

The key is that they still feel that the money spent is worth it and there are no negative emotions.

Because if an electrical appliance breaks down, it's a minor problem, but once it's a major problem, the cost of repairing it elsewhere may be half the price of the appliance.

This is very frustrating.

No one wants something like this to happen to them, but no one can guarantee that it won't happen to them.

For this reason, many people choose to buy a new electrical appliance as a replacement to save time and effort, rather than having to repair it.

Now it's like giving them one more choice.

(End of this chapter)