Rebirth: Return to 1991 to be the richest man

Chapter 1903 A type of crisis public relations

Hearing this, Chen Jianghai already understood.

The main reason is that the previous review procedures were too lax.

According to Chen Jianghai's requirements, it is impossible for these people to be qualified to operate Haidilao.

These people who got the Haidilao brand just want to make money through this brand.

It's the kind of person who can make a profit and avoid others.

As for what this brand will look like in the future, it is not within their scope of consideration at all.

It is precisely because of this that they ignore Haidilao's brand power and how much money they care about most.

They paid the franchise fee and now they just want to get it back as soon as possible.

Another point is that these people must have connections locally.

It is precisely because of this that Shang Yuanming has nothing to do with them.

"Brother-in-law, the legal department I asked you to set up last time can be put to use now."

Chen Jianghai narrowed his eyes slightly, and although his voice was flat, it had the flavor of an iron horse.

Now I'm afraid we can only cut the knot quickly and resolve it through legal channels.

Shang Yuanming frowned slightly and asked hesitantly: "Jiang Hai, will this make things look bad?"

"None of these are important." Chen Jianghai shook his head resolutely, "The most important thing now is to maintain Haidilao's reputation and brand. There is no need to consider anything else."

Hearing what Chen Jianghai said, Shang Yuanming nodded in agreement.

"Jiang Hai, what if they stall for time with me?" Shang Yuanming thought for a moment and then asked again.

It's not like Shang Yuanming hasn't thought about the method Chen Jianghai mentioned.

The main reason is that this method takes too long to implement.

Such matters should be resolved within a short period of time.

The longer you delay, the less likely it will be.

Chen Jianghai said calmly: "Before doing this, you still have one step to take."

"Which step?" Shang Yuanming asked quickly.

Chen Jianghai waved his hand and said directly: "First, close all the Haidilao stores in question. You must remember that there is absolutely no human kindness to talk about in this matter. You must be tough enough."

Hearing Chen Jianghai's method, Shang Yuanming couldn't help but be a little stunned.

In his view, this approach was too risky.

If these people take risks, won't they be more harmful to Haidilao?
As the saying goes, cutting off someone's financial path is like killing one's parents.

If Shang Yuanming really does this, these people might reveal all the inside story about Haidilao.

By that time, Haidilao will definitely be greatly affected.

"Jiang Hai, isn't it too risky?" Shang Yuanming frowned and asked with a worried look on his face.

Chen Jianghai smiled and said: "We don't need to do this, just let the relevant departments do it."

Shang Yuanming couldn't help but remind him: "Mr. Chen, those people are all related."

You can imagine the background of being able to spend so much money to join Haidilao.

If we really have to go through legal proceedings, we don’t know what the outcome will be.

Chen Jianghai smiled softly and said calmly: "Don't forget, Qiu Hai also has connections in various places."

Hearing this, Shang Yuanming also understood.

Chen Jianghai's meaning is very clear, he must not be soft-hearted.

If something really goes wrong, it is of course possible to move Qiu Hai out.

"Jiang Hai, will this have any impact on Haidilao?" Shang Yuanming quickly asked again.

It is completely understandable that he has such worries.

If all these Haidilao stores are closed, there will inevitably be some public opinion in the society.When someone breaks the jar, maybe the impact will be even greater.

Chen Jianghai continued: "It is precisely because of this that we have to take legal channels and absolutely cannot use other means to solve this matter."

"If we use other methods to solve it, it will cause other unnecessary troubles."

"If we use legal means, no one can cause trouble for Haidilao. So before they take action, we must speak out about this matter first and take the lead."

Hearing Chen Jianghai's words, Shang Yuanming became even more confused.

"Jiang Hai, I think this matter should be handled in a low-key manner."

Shang Yuanming frowned slightly and expressed his thoughts.

No matter what the outcome of this matter is, Shang Yuanming believes that it cannot be announced to the outside world in the early stage.

Chen Jianghai followed up and said: "Those people think so too, that's why they are so confident."

Shang Yuanming's worry seemed to them to be a lever.

As long as they hold this matter in hand, they are not afraid that Shang Yuanming will do something to them.

Chen Jianghai now asked Shang Yuanming to tell the matter first in order to eliminate this excuse.

If Haidilao took the initiative to speak out about the problem, they would have no means to threaten Shang Yuanming.

In this way, Shang Yuanming can be regarded as taking the initiative, and this matter will naturally be solved.

Coupled with appropriate publicity, Haidilao's reputation may rise after the crisis.

This can also be regarded as a kind of crisis public relations.

The content of the notice is very simple, saying that there is a problem with Haidilao's franchisees.

The problem originally occurred with these franchisees, and it is not wrong to say so now.

Haidilao occupies a favorable position in this matter, both morally and legally.

In this way, whatever Haidilao does next will not affect its own brand.

How to deal with franchisees who have made mistakes ultimately depends on Haidilao's attitude.

Chen Jianghai has only one purpose, and that is to use legal means to solve the problem.

No matter what these people want to do, Haidilao will not be afraid of them messing around as long as it follows legal channels.

After listening to Chen Jianghai's words, Shang Yuanming finally felt confident.

Regarding this problem, Shang Yuanming thought of many methods, but the results were not very good.

As for legal channels, the reason why Shang Yuanming has not considered it is because of the state-owned enterprises.

It can only be said that state-owned enterprises are state-owned enterprises, and the law must still be believed.

Shang Yuanming did not realize at this time that Haidilao was already a very famous brand.

The reason why these people joined Haidilao was because of Haidilao's reputation.

With this reputation, they can make money quickly.

They were in it for the money, but in the end they signed the contract in black and white.

Now taking legal channels to protect your own rights and interests is of course the best choice.

Chen Jianghai continued: "Brother-in-law, I think after this incident, all our Haidilao stores must be carefully inspected."

"Is this necessary?" Shang Yuanming frowned slightly, expressing his incomprehension.

The reason he wants to deal with this issue is because these stores are just too much.

If they are allowed to continue like this, the Haidilao brand will most likely be ruined.

This is a result that Shang Yuanming absolutely cannot accept.

As for other franchisees, the overall business situation is not a big problem, so he feels there is no need to bother like this.

(End of this chapter)