Losing Money to Be a Tycoon
1563 Exercising Mind Before Body
Many of the trainers in Deposit Fitness were handsome men and beautiful women with good image.
Of course, ordinary people would not look that ugly as long as they worked out often and trained their bodies well.
The confidence and calm temperament cultivated by fitness would greatly improve one's image.
Deposit Fitness' selection method was different from other gyms.
These trainers were carefully selected by Guo Licheng. All of them had real skills. Deposit Fitness would not want trainers who only knew how to apply for cards and fitness that was a mess.
Deposit Fitness did not need trainers to sell cards after all. They only needed them to train themselves very well and provide guidance to the students.
Li Yaling picked the best trainers from among the trainers. Whether they were men or women, as long as they trained well and were eloquent, she would introduce them all.
The professional in charge of filming arrived very quickly. Tengda Corporation did not lack people in this area at all. It was very convenient to find a photographer from the advertising and marketing department and Fei Huang Workspace.
Yao Bo watched from the side and listened to the fitness trainers introduce the joint fitness equipment.
This time, Jinding Corporation and Deposit Fitness had produced a few joint fitness equipment, such as fitness gloves, fitness clothes, fitness drinks, and so on.
Fitness equipment was useful but useless. The key was how you used it.
If it was a noob with no fitness experience at all, he would not have any perseverance. No matter how good the fitness equipment was, it would not help your fitness at all.
However, if it was someone who already had fitness habits and worked out regularly, good fitness equipment could allow your training to be twice the results with half the effort. For example, fitness gloves could very well prevent the wear and tear of the palm and damage of the wrist. It was a necessary choice for fitness people.
The fitness equipment this time was produced after a discussion between Jinding Corporation and Deposit Fitness' fitness trainers. It could be said to be very good in terms of materials and professionalism.
After all, it was based on the opinions of professionals. It could not be much worse.
Compared to other fitness products in the market, the fitness products in Deposit Fitness would be more in line with the training habits of Deposit Fitness' students. They would be compatible with Deposit Fitness' training model. At the same time, they would also consider the fitness method of the Fully-Automated Smart Fitness drying rack.
Take this fitness glove for example. It was a standard semi-finger glove. The main body was made of silicone glue and high-quality polyester fiber flour. It had a web eyepiece and was very good for dissipating air and heat.
There were wristbands on the gloves that could protect his wrist joints from damage when he put weight on them. It was a very affordable choice compared to other fitness gloves in the market.
Of course, it was actually very difficult to widen the gap between practicality of a single pair of gloves and other fitness gloves. However, these fitness gloves and fitness uniforms had a certain fashion design. They were more good-looking and suited the style and temperament of Deposit Fitness.
All in all, it was considered a relatively outstanding product.
The few gym trainers were professionals who had personally participated in the design of these products. Thus, they introduced them as if they were very familiar with them. They spoke very clearly about the advantages and disadvantages.
The video was recorded very smoothly. After filming was done, Yao Bo got someone to edit the video slightly. Then, he prepared to put it on the official website as a product publicity video.
…
…
April 17th, Wednesday.
Yao Bo sat in the resting area of Deposit Fitness, feeling a little bored.
He scrolled to a few promotional videos of Hao Fitness. He was furious.
"Haoxiu Gym is making more and more noise. How much money did they take from the anti-Tengda Alliance?"
"These investment firms have invested a lot. They are probably afraid that their future path would be cut off by Tengda's Dream Realization Ventures. That's why they are working so hard?"
Through the two moves of lowering prices and looking for internet celebrities, coupled with the increasingly fierce publicity, Haoxian Fitness gradually stabilized its foothold with the support of other companies in the Tengda Alliance. It was not directly defeated by Guo Licheng's episode of "The person-in-charge's words"!
That was normal. After all, not everyone had seen Guo Licheng's dismantling routine.
What's more, Haoxiu Gym had indeed reduced the price. After all, they had the blood transfusions and support of other companies in the Tengda Alliance.
Many ordinary people would not be able to distinguish between good and bad under the price reduction of real money and the dual-tier marketing strategy of internet celebrities.
Yao Bo really wanted to record an episode of 'The person-in-charge's words' by himself and dig out the foundation of these internet celebrities.
However, he had no choice. Boss Pei had already set strict requirements. He could not do that.
The video that was recorded introducing the joint product yesterday had also been released. The response was not bad, but it was only concentrated within a small circle and did not have the effect of breaking out of the circle.
For the members of Deposit Fitness, experienced members could obtain one set directly. They could also buy it through discounts. This was a very good benefit.
However, to netizens in the outside world who did not know the truth, this was just an ordinary joint model. It was meant to make money. What's more, it was very difficult to make a fundamental difference between fitness gloves and fitness uniforms. It was impossible to be so much ahead of other brands.
Thus, this video did not break out of the circle. There was a response, but it was not big.
It would not affect Haoxiu Gym much.
Yao Bo had a stomach full of trump cards that he had nowhere to turn to. He could only watch videos to pass time in boredom.
Suddenly, he saw a video. His eyes lit up.
"Hmm, what is this? It's actually a video of naked fitness!"
Yao Bo immediately perked up. He realized that this was a more famous fitness UP Master on Aili Island's website!
This fitness UP Master had released a video with the title: "This is the 5,000 yuan per class that Hao Xianjian hired? I can't take it anymore!"
Yao Bo's eyes lit up.
That was because he knew that this was shockingly consistent with the content he was going to talk about on 'The person-in-charge's words'!
Previously, in order to eliminate the negative impact of Deposit Fitness' public opinion battle, Hao Shuai Fitness had made two decisions.
The first was to lower the price of the fitness card. The second was to publicize that he had found some internet celebrity trainers online and provided them to the gold medal members of Haoxiu Gym at a discount. The difference in price would be subsidized and supplemented by Haoxiu Gym.
That had indeed had a very good effect. That was because the coaches hired by the few large-scale gyms Hao Xianjian had hundreds of thousands of fans on various video platforms. These internet celebrity coaches had a lot of fans and fame to begin with. Thus, Hao Xianjian's fitness cooperation and publicity dispelled ordinary people's doubts towards them to a certain extent.
Guo Licheng had already dismantled their tactics when they were trying to sell their means of retreat. He mainly attacked Hao Xianjian's professionalism.
Once netizens felt that they would not be able to obtain professional training even if they bought the cutting edge card. They would not be able to achieve the effect that they wanted. They would not be able to compare to Deposit Fitness. Naturally, it would be very difficult to sell this cutting edge card.
On the other hand, inviting these internet celebrity trainers to stand on his side was equivalent to restoring his credibility to a certain extent and recovering the students' trust in the gym.
However, even though these so-called internet celebrity trainers looked like they had many fans, none of the things that they taught were reliable in Yao Bo's opinion. That was why he wanted to personally go to the person-in-charge to criticize them.
However, he did not need to play anymore because there were already people criticizing him!
Yao Bo quickly clicked on the video.
In the video, the more famous fitness UP Master on Aili Island's website was filled with indignation. He first released a few fitness videos of these internet celebrity trainers, and then began to think about how the audience would dismantle the fitness routine of these so-called internet celebrity trainers.
These videos were not taken secretly. Instead, these internet celebrity trainers were placed in their accounts. They were recorded during the students' classes even though they were short videos.
There were actually many likes and comments on these videos. Many viewers were saying that this fitness effect looked very good and very novel. They hoped to experience it personally in one lesson!
These so-called novel movements made people's jaw drop.
One of the movements was to sit on the bus and use his feet to hit the ground repeatedly. The accompanying title was "Only one movement every day, easy and small legs".
What's more, this coach actually moved this movement into the private lecture so that the member could stand upright. Then, he would constantly raise his right foot and pat the ground with the sole. What's more, he had to pat very loudly.
During the process of slapping, this internet celebrity coach was still correcting the members' movements. He said that he did not film well enough because there were certain flaws in the muscles of his legs. He needed to strengthen them and maintain this habit.
The other movement was to let the student lie on his side and spread his legs apart. The coach leaned on one thigh and pressed down, creating a tense feeling in his muscles. At the same time, the student kept slapping his thigh with the back of his hand and palm.
According to the internet celebrity coach, this could train the perky butt, and the effect was better than squats and hard pull.
There was another movement that was said to improve the effect of flipping, flat feet, x-shaped legs, and skinny legs if you persevered for three minutes every day. This movement was nothing more than standing on the ground and using his toes to grab the ground and move forward.
There were also people who made the members lie on the ground and do rowing movements, made the members bend their bodies, bend their backs down, bend down, and stand up again. They were known as bare-handed zombies…
All in all, the video showed everyone many strange and subversive movements.
The price of these movements was 5,000 yuan per lesson for an hour!
What was even more interesting was that the 5,000 yuan per hour was only for ordinary students. If the coach was here to learn, the price would increase to 7,000 yuan per hour.
As for why it was more expensive for coaches to come to class? It was very difficult to understand with normal people's thinking.
After playing these videos, the famous fitness UP Master on Aili Island website could not take it anymore.
"They're only teaching these things for a five thousand yuan private lesson? I think I've just witnessed a magic realism show. This world is getting harder and harder to understand."
"You have to know that the fees of many foreign professional athletes or physical fitness trainers are only a few hundred US dollars an hour. What virtues and ability does this internet celebrity coach have to charge 5,000 yuan for one lesson?"
"In fact, the threshold of the fitness industry in China is very low. Most trainers in commercial gyms don't even have much traces of fitness. I'm not talking about all of them, but most of them are like this. These trainers might not have trained very basic projects like bench press, hard pull, and squat. How can they teach other students?"
"That's why we see many trainers in domestic commercial gyms. Their fitness routine is exactly the same."
"If you want to lose weight and lose weight, I'll bring you to jump up and down, support you with the tablet, and jump around. If you want to increase your muscles, I'll bring you to train you as a fixed equipment. You'll change from one gym to another. You'll spend a few hundred yuan to learn a private lesson. What you'll learn might be similar. Of course, there are different styles, but their common point is that they're basically useless."
"Those who really understand would know that it would be better to find a few fitness enthusiasts to train together with ordinary private training. After all, the big shots of fitness are usually relatively kind. They would warmly guide newbies."
"A so-called internet celebrity coach charged ten times more than an ordinary private trainer, and the things he taught were even more ridiculous. This is a really strange phenomenon."
"The key is that there are actually many trainers in the country who are really deceived and are learning from his so-called courses? I can't help but ask, how low is the threshold of the domestic fitness industry?"
"Fitness helps one to train one's mind. Those are golden words!
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