Game Development: I Built a Game Empire

In the Fengyun game.

At half past five in the evening, it's time to get off work.

However, Zhao Shan and others did not leave the company, but all sat in front of the computer.

Continue to pay attention to a piece of data from"Soul Knight".

Chen Xu paid attention to what he said, and then looked more at some domestic and foreign game industry news.

"Mr. Chen, how is the data now?"

"Tenghua's sales volume is said to have exceeded 20,000!"

Zhao Shan and others came to Chen Xu's side, talking in a flurry of words.

"The game is already online, why are you in such a hurry? Besides, didn't Zhao Shan want you to take a good look at the plan for a subsequent version?"Chen Xu shook his head speechlessly.

But after all, several people had good intentions, and Chen Xu also opened the game editor background on the computer in their anticipation. The official platform for PC and mobile phones has been downloaded more than 300,000 times. And as the first batch of players have played for more than 2 hours, the comment function has been unlocked. The current score of the game is 9.9, a score that seems a bit exaggerated.

However, this score will soon drop, and any game It is impossible for a masterpiece to get a perfect score in this kind of open rating.

The so-called full score evaluation is more aimed at some authoritative rating media and players’ praise of some outstanding masterpieces.

But in fact, any It is impossible for a game to satisfy all players. There will always be those who dislike or are dissatisfied.

Including the previous"Undertale" even maintained a 10.0 rating at the beginning, but then it slowly dropped, and now it maintains a rating of 10.0. Got a rating of 9.6

"It’s already ranked first on the new game download list!"Han Yue said with some excitement.

"It’s also on the best-selling list of new games, but it’s ranked seventeenth, which is quite a bit off."Jincheng said on the other side.

Seeing these people couldn't help but feel a little discouraged, and the previous excitement also disappeared.

After all, this ranking is really not very high, and Tenghua's"City of Legend" still occupies the first place.

But with a few Personally different, Chen Xu was quite surprised

"Somewhat beyond my expectation!"Chen Xu looked at a data analysis in the background and muttered to himself.

"ah?"

"Mr. Chen, are you okay?"

After hearing Chen Xu's words, everyone couldn't help but look at each other.

The total turnover in 6 hours was 211,570 yuan.

Everyone also saw this data from the editor background.

Is it high?

Compared to ordinary games, it is actually quite high.

But compared with" The performance comparison of"City of Legend" is not enough.

You must know that the sales volume of"City of Legend", which ranks first on the list, exceeds 20,000. Of course, the actual sales volume may be higher. A conservative estimate is that there are 600,000 The revenue is almost three times that of theirs. In the final analysis, whether a game can be successful or not depends on sales revenue. No matter how popular a game manufacturer is if it cannot make money, then it will still go bankrupt.

"Of course I'm fine. I'll get off work and treat you to a big dinner to celebrate."Chen Xu came back to his senses and smiled at the people staring at him, but he didn't explain too much.

Because he already knew it in his heart.

Moreover, the data growth of"Vitality Knight" was beyond him. Unexpected.

In the past 6 hours, the growth data of"Vitality Knight" can actually be seen. The first is an increase in downloads.

After a preliminary warm-up,"Vitality Knight" has 20,000 The download volume started in the first hour, which can be regarded as an expected normal start.

However, in the second hour, the download volume did not shrink but increased to 30,000.

After that, it ushered in an explosive step-by-step growth, reaching the current level. 300,000.

And the reviews also maintained a very high rating.

This illustrates a very key point, that is,"Soul Knight" has basically begun to achieve the Matthew Effect response.

Of course, if there are only downloads, this It cannot be said that"Soul Knight" has been a success.

As said, revenue is crucial.

But as far as"Soul Knight" is concerned, there are currently 300,000 downloads.

Although the actual number of active people is not that many, this is This is a normal thing.

Although repeated downloads for the same device are not included, there will also be some players who have downloaded but have not played yet.

This phenomenon is very common.

However, according to the registered Fengyun Game Pass, currently""Soul Knight" has about 210,000 active users in 6 hours.

Its 6-hour revenue reached 210,000, its paying users reached 12,730, and the average payment per person was about 19 yuan.

Compared with a light casual game, this The number of paying users is already quite high.

According to Chen Xu’s original estimate, if the actual number of active users and the number of paying users of"Vitality Knight" could be kept at 1:30 within 6 hours, it would be very good.

But now it is less than 20: The base number of 1 has exceeded his psychological expectations.

Chen Xu guessed that this is also related to the fact that the world attaches great importance to copyright and has a good awareness of payment.

At present, it is still far behind"City of Legends", the most important thing is The reason is that the base of shortcomings has not increased.

As the total base in the pond increases, its revenue will also increase significantly.

Another very important point is that"City of Legends" is a one-shot buyout system. Game.

Even if there is profitable content in the future, it will basically be DLC-based game content.

But"Soul Knight" is different. Although there are skins and characters in the game, it is actually a type of DLC content. itself"Soul Knight" Multiplayer PVE, including the planned endless mode, as well as subsequent gameplay such as tower defense.

These can bring a steady stream of vitality to"Soul Knight".

For Roguelike games, freshness is one of the factors that maintains player stickiness. Important factors.

Different equipment, different talents, and even different level monsters produced in each game are all points that attract players to continue playing.

Including different characters in the game, different skills, and what role they can play in the level..

This is also a fresh point to attract players.

And this aspect is also combined with the profit of the own game.

Coupled with the current good start.

As long as Chen Xu's subsequent operations are not excessive, such as showing too ugly eating looks.

Increase the price of characters or skins, or create payment points that destroy game mechanics.

Then"Soul Knight" can continue to operate steadily.

The outcome is decided.

Looking at"City of Legend" ranked first, although"Soul Knight" is currently only at the 17th position.

But Chen Xu still had a smile on his face.