Shenhao started after the college entrance examination

In terms of travel expenses for Shengxing Ping An, Yang Siguo has another trick, which is to issue coupons!

Giving out coupons is not the same as outright low pricing.

For consumers, the two are completely different mentality.

For example, Shengxing Ping An directly adopts a low-price plan for travel expenses. For consumers, although the low-price plan is very attractive, it is just that!

After all, the low-price plan has always been there and can be used anytime you need it.

The coupon program is different!

The coupon plan can choose limited-time discounts, such as giving a 20% off coupon. For users, if they don’t need to use this 20% off coupon, isn’t it equivalent to a"five-two-three" loss?

In this way, it is possible that the user did not originally plan to take a taxi, but because there was a coupon, he chose to take a taxi.

Just like e-commerce platforms often like to offer discounts for RMB 200-30 or RMB 300-40. Consumers originally only wanted to buy small things worth tens of yuan or more than a hundred yuan, but because of the discounts, they I bought it for 200 or 300 yuan.

After all, if you buy 200 or 300, you will get a full discount directly, which is equivalent to making a profit!

If the price of the product is directly reduced to the same discount as 200-30 or 300-40, will consumers still pay the bill?

This wave of Yang Siguo has really accurately grasped the mentality of consumers!

"Mr. An, we plan to issue four levels of coupons in the early stage, ranging from 20% off to 50% off."Yang Siguo first explained the strength of the four coupons.

"The easiest way to issue 20% off coupons is that we directly issue 20% off coupons for free, and issue ten at a time. The validity period is directly set to three months, and you can also give it to other people at will during the validity period."Yang Siguo continued to explain the detailed operation of issuing coupons.

"In this way, we can attract users as quickly as possible in the early stage and expand the user base. Yang Siguo added

"Taking the previous itinerary with the longest mileage as an example, after we canceled the night price, return fees, low-speed driving fees and other messy fees, even if we maintained the starting price strategy, based on the calculation of a 60-kilometer trip, the final trip The taxi fare is 124 yuan, which is a full 35 yuan lower than the taxi fare of 159 yuan."Yang Siguo used data to compare the price difference between the two.

"If you use the 20% off coupon we provide, it will only cost 99.2 yuan, which means the cost of riding has dropped by more than one-third!"Yang Siguo added an explanation.

If we compare 124 yuan and 159 yuan, there is no obvious price difference, but when we compare 99.2 yuan and 159 yuan, we can clearly perceive the price gap.

An Liang asked casually,"30% off discount What about the issuance of coupons?"

"The issuance of 30% off coupons is also very simple. As long as users use the Shengxing Ping An travel service through the 20% off coupons, they can automatically receive the 30% off coupons after completing the payment for the trip."Yang Siguo explained

"The coupon issuance method we use has no routines, and does not require users to participate in any activities or perform any tasks. You can get coupons by simply using Shengxing Ping An Travel Service."Yang Siguo added. (To read Baoshuang novels, go to Feilu Novel Network!)

"If users are asked to do tasks, let alone complicated tasks, even the simplest check-in will cost extra time for users, so we have no tricks at all and simply issue coupons directly."Yang Siguo himself hated the discount plans of e-commerce shopping platforms, which were simply more difficult than doing advanced mathematics problems.

"Our 30% off coupons are also valid for three months, and users are allowed to freely choose between 20% off coupons and 30% off coupons when settling for travel services, so that users can get more discounts......."Yang Siguo added.

For example, the travel cost is a starting price of 10 yuan. If you use a 30% off coupon, it is only 1 yuan cheaper than the 20% off coupon.

But if the travel cost is 100 yuan, and then using the 30% off coupon, it is equivalent to spending 10 yuan less than the 20% off coupon.

In this way, users naturally take advantage.

But will victory result in loss?

Perhaps users have made money, but Shengxing Ping An will not lose money at all, because Shengxing Ping An's operating costs are low enough. Even if users take more advantage, Shengxing Ping An will still make money.

The more important thing is to please users!

As long as users continue to use Shengxing Ping An's travel services next time, Shengxing Ping An will not lose money. After all, Shengxing Ping An provides long-term services. As long as users can continue to use it, Shengxing Ping An will definitely make money back.

An Liang nodded slightly. Yang Siguo's idea coincided with his. He also felt that it was good to issue 0.2 coupons without any routine. If Yang Siguo chose to issue coupons with routines, An Liang would definitely correct Yang Siguo. idea

"So the 40% off coupon is issued automatically after the user uses the 30% off coupon? An Liang asked.

Yang Siguo responded affirmatively,"Of course!" Yang

Siguo continued to add,"If the user uses a 40% off coupon, a 50% off coupon will be automatically issued to the user, and all coupons are valid for three months and can be freely transferred to other users. No Any restrictions. Anliang asked curiously,"Then the user used the 50% off coupon, what are you going to give as a gift?"".