Huo Wenyao casually picked up a Versace shirt and asked:"How much does this shirt cost through official channels? How much does it cost us to make a replica?"
Lu Fu immediately said:"This shirt is Versace's new model this year. Officially The price is 1,250. If you are doing an event, the price will be lower, but it will not be less than 1,000. To make a replica, I can control the material and labor costs to 85."
Huo Wenyao thought for two seconds and said:"If it is based on the market price What about it?"
Huh?
Lu Fu looked at Huo Wenyao strangely. This factory belongs to Mr. Huo now. You can just take it at the cost price. As long as it can ensure the normal operation of the garment factory, why do you still ask?
The thought flashed past.
Lu Fu didn't think any more and said quickly:"Mr. Huo, the market price depends on many factors, such as whether there are many people doing it, how the sales of these A goods are, and how much the output is. If the output is doubled, what can I do? Reduce the cost to 70, or even 65 yuan a piece"
"You want to ask about the specific market price. I can't answer that because no one has done it on such a big scale like Mr. Huo."
This answer already reflects Lu Fu's level. He is really an expert in the clothing industry. If Lu Jiayao hadn't been imprisoned for manslaughter and he himself had been seriously ill for half a year, Huo Wenyao would not have been able to take advantage of the Fuxing Garment Factory. Huo Wenyao had a conspiracy in his heart. After doing the math, a Versace shirt costs 85 and is priced at 700. After deducting the store’s water, electricity, labor, taxes and other costs, the net profit can be at least 400 per piece!
Versace’s net profit can be 400 per piece, and other brands Of course it is possible.
Each of the four stores only sells 50 pieces a day, that is 200 pieces, which is 6,000 pieces a month. The net profit will reach 2.4 million. The initial investment will be recovered instantly and you can make a lot of money.
Now Dai Laojia has not entered the market yet. If we want to open a few more stores, how much profit will we make?
When the clothing is on track, A-grade sneakers can be put on the agenda.
This is another considerable amount of income.
All A-grade sneakers added to With just one dollar, it is easy to earn tens of millions a month. In the past year, Huo Wenyao could earn over 100 million from the A-goods business alone!
Set up a prefix?
The new label claims to have a gang of more than 100,000, relying on pornography, gambling, drugs, We only make over 100 million yuan every year through loan sharking and other shady means, which is far behind when compared with doing business. The next half hour was spent in questions and answers from Huo Wenyao, Lu Fu, Chen Xiaodao, Wu Wu, etc. People were dumbfounded when they heard this, but they could barely understand it, but they had never considered those things.
Zhan Mi's eyes sparkled, and his blood boiled. He was excited.
This guy is serious about not wanting to get involved in the world. He really likes to do business. It's not just for making money, it's more like his instinct.
At this moment, Zhan Mi is like a sponge, trying hard to remember all the details in the conversation between Huo Wenyao and Lu Fu. He absorbs what he can, and slows down what he can't absorb immediately. Digest slowly.
Half an hour later, because of Lu Fu, Huo Wenyao had a deeper understanding of A goods.
"Uncle Fu, not bad."Huo Wenyao encouraged him, turned to Lu Jiayao, and said,"Jiayao, bring the 'Evos' trademark you designed."
"Yes, Mr. Huo."
Lu Jiayao was well prepared and brought over a printed color trademark.
Huo Wenyao's eyes lit up.
In fact, this task was not given to Fuxing Garment Factory. Zhan Mi just mentioned it casually, and Lu Fu agreed. , but Lu Jiayao worked hard enough. In such a short period of time, he made 18 trademarks!
Whether Huo Wenyao is satisfied or not comes second. The key is Lu Jiayao's attitude.
For him, this is not a job, but a career!
If you don't have enough love, you will never be able to do this.
Huo Wenyao smiled and said:"Jia Yao, do you like fashion design very much?"
"Um."
Lu Jiayao scratched his head and saw Huo Wenyao looking at him with a smile and encouragement. He was not as nervous or scared as before, so he started talking more.
"Mr. Huo, my dream is to be a designer. I like clothing design and shoe design. Also, I think I should not only stop at designing, but also create!"
"I don’t know how to put it, it’s like a work of art… My favorite is the Air cushion launched by Nike in 1977! That's the art I want!"
Huo Wenyao smiled and said:"Then you are really discerning. Air heel cushions are Nike's trump card.
Lu Jiayao became even more excited and said,"Mr. Huo, do you also know about Air cushions?""
It's like finding a soulmate.
Nonsense, it's impossible not to know.
In later generations, Nike can become the undisputed overlord of sports brands, with a market value of more than 150 billion US dollars, relying on this method of injecting air into the film and then making it into the sole. , thus achieving the high technology of cushioning effect
"Since you like to do product design, do it well."
Huo Wenyao carefully read the 18 trademarks, and one of them suited him best. It was shaped like an inverted"mountain", like a soaring eagle, and in the center was the first letter of the Ivos brand."E"
This trademark, including the brand 'Evos', means spreading your wings and soaring, which is perfect.
"Just choose this one."Huo Wenyao made the final decision.
Lu Jiayao said happily:"Mr. Huo, actually I only wanted to take this one out. Of these trademarks, this is the one I am most satisfied with."
Huo Wenyao said:"Now that we have the trademark, the next step is OEM. Choose the one with the best quality, label it with 'Evos', mix it with other famous brands and sell it. Once the reputation is established, we can make our own brand"
"Jiayao, since you like to do design, I will leave 'Evos' to you. In the early stage, we can learn from famous brands such as Versace and Armani, but in the future, I hope you can make our own brand."
"Do you have confidence?"
Lu Jiayao was as if he had been injected with chicken blood, and he said happily:"Mr. Huo, don't worry! I will definitely help you make it! Even if I don’t have this ability, I still have many fellow designers, and I invite them to come to the company to help!"
Professional matters should be left to professional people.
I don't know how much time it will take for Zhan Mi to find a designer with suitable conditions. If he finally finds one, he may not be what he wants. Once the matter is settled, Huo Wenyao immediately takes the lead. People returned to East Tsim Sha Tsui.
There were still many things to deal with.
In the afternoon, when Huo Wenyao was still at the Fuxing Garment Factory, a message came from Luo Tianhong. Liangkun sent his confidant, Ma Cunbao, to contact them. At 10:30 tonight , I want to meet him in East Tsim Sha Tsui and have a chat.
Huo Wenyao likes to chat with people!
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