After a while, everyone arrived at the third floor of the office building.
Inside the office.
Huo Wenyao sat in the middle, Jiang Meifeng sat on his left, Yang Du on the right, Zhan Mi, Luo Tianhong, Chen Xiaodao, Wu Wu, Shiye Su, Photography Hua and others sat in rows.
Everyone could not hide their excitement.
Yang Du said:"Young Master Yao, I have something to tell you."
Huo Wenyao said:"What's the matter?"
Yang Du said:"Huang Yongfa jumped on the street. He is an old acquaintance of me. He just called me. In addition to telling me the good news , and another meaning is that seeing"Feng Yue" selling so explosively, I hope we can reprint it.……"
Huo Wenyao said:"Reject him. The 100,000 copies I ordered for the first issue are 100,000 copies. It will be useless even if the King of Heaven comes.""
"Um. Yang
Du nodded and chuckled,"I think so too. You said it, Mr. Yao, to whet the appetite of all the salty wet guys in Hong Kong, but I don't think the distribution association will give up easily. Huang Yongfa is just testing the waters.
Huo Wenyao said:"What position does Huang Yongfa hold in the Distribution Association?"
Yang Du looked relaxed and sneered:"What a position, justA wage earner, he has two deputy directors and a general director above him, so he has no say. I know what you are thinking, Mr. Yao. You just rejected him."
"But I can guarantee that before twelve o'clock tonight, there will be a call from the deputy director, and this must have been instructed by Hu Youwei. Zhong You, before Huang Yongfa tried to test me, it was all behind Hu Youwei's instructions."
"This Hu Youwei is the general director of the Distribution Association. He is a veteran, more than ten years older than me. He started from a newsstand a few years ago and is very prestigious in the Distribution Association.
Huo Wenyao joked:"Then can you withstand it?""
"It's a joke. Yang
Du chuckled, confidently and arrogantly,"Why does the Distribution Association want us to print more copies?" It’s not just that if we have money, if we sell well, they will get more. Can the Distribution Association threaten us? Isn’t it just to stop sales?"
"Hey!"
"But we have no worries about selling"Feng Yue", so his distribution association wants to stop selling it? It's up to you, or at worst, let the brothers deliver the goods to your doorstep, directly to the newsstand guy, and give all the profits from the distribution association to the newsstand guy. No matter how prestigious Hu Youwei is, what will he do? Prestige cannot be used as food, it is all for money."
"My confidence is"Feng Yue"》,《The more sales"Feng Yue" sells, the more confident I will be."
Huo Wenyao smiled.
Arrogant, confident, and capable of maneuvering, this is the kind of talented person he wants, and that is Yang Du now.
Huo Wenyao doesn't understand the newspaper industry, and he doesn't have the connections like Yang Du, so just leave it to him, right? In that sentence, Huo Wenyao only made demands, not the process, only the results, not responsible for specific trivial matters, but only controlled the general direction of development.
Yang Du said:"Young Master Yao, it's okay not to reprint the first issue, but what about the next three issues? Huo Wenyao said:"
The first issue will be 100,000 copies, and the second issue will be printed with 20,000 copies, making it 120,000 copies." In the third phase, an additional 30,000 copies will be printed, making it 150,000 copies. The fourth period remains unchanged. Yang
Du frowned slightly and said in confusion:"Young Master Yao, what do you mean?" Although I don’t know how high the sales ceiling of a volume is, but based on the popularity of the first issue, I’m sure that printing 150,000 copies will be sold out in one week."
"What I’m thinking is that although we won’t print more copies of the first issue, we’d better print 50,000 copies of the second issue. Do we still want to whet our appetite?"
Although this guy is a great person in the newspaper and magazine industry, that only refers to the content of newspapers and magazines. In terms of marketing, he is not worthy of carrying Huo Wenyao's shoes.
Even Yang Du doesn't understand, let alone other people.
They I can understand why Huo Wenyao didn’t reprint the first issue. It’s to whet people’s appetites, but what’s the purpose of whetting people’s appetites? He just wants to make it easier to sell the subsequent issues. Who knows about hunger marketing and cultivating user habits?.
Jiang Meifeng never spoke, but she couldn't help but ask at this time.
Huo Wenyao said:"The first salty and wet magazine in Hong Kong. If it is too easy to get, how will you cherish it?""
"I choose! Jiang Meifeng rolled her eyes and complained,"What do you think you did?" Salty and wet magazine, is it possible that you really want to make it into a work of art?
Huo Wenyao said:"It's not that I haven't thought about it."
"I choose!"
Jiang Meifeng gave her son another big look, but didn't say anything else.
She didn't understand what Huo Wenyao was going to do, but she knew that since her son won the first opening, she would support whatever he wanted to do next.
Huo Wenyao said:" I just want to hang all the salty and wet people in Hong Kong so that they can’t buy it without grabbing it. I’ll hang them for a month and cultivate their consumption habits at the same time! I want every salty and wet person in Hong Kong to automatically remember that every Friday, today is the day"Feng Yue" is released!"
"Cultivating users' consumption habits and turning"Feng Yue" into their lives is the most important thing."
Luo Tianhong, Chen Xiaodao and others didn't realize anything, but Yang Du and Zhan Mi's eyes were all bright. They knew very well what Huo Wenyao meant.
"Wonderful!! Yang
Du slapped his thigh excitedly and exclaimed in surprise,"Young Master Yao, this is such a cool idea!" For a month, all the salty and wet people in Hong Kong have made"Feng Yue" their daily life habit. Every Friday, they will feel uncomfortable if they don't buy it."
"This strategy is simply perfect. How did you come up with it, Mr. Yao?!"
Zhan Miyi was trembling with excitement, and every cell was excited.
What is business?
This is called business!
After the excitement, Yang Du calmed down and said:"Young Master Yao, of course it's good that the first issue of"Feng Yue" sold out, but It's not all good.
Huo Wenyao said:"How to say?""
Yang Du said:"If it takes three or four days to sell out, then"Feng Yue" can stay popular for a week until next Friday. But if it sells out in one day, there will be a small problem, because people are forgetful.
Huo Wenyao said:"You mean you can't keep the heat for a week?" Yang Du said:"
Yes, it's about how to keep the heat, but maybe I'm overly worried.""Feng Yue" is already popular enough, there is no need to worry about selling it"
But Wen Yao took it seriously and thought about it for only two seconds before he came up with a brilliant idea.
He said:"Zhan Mi, starting from tomorrow morning, you have something to do."
At this time, Zhan Mi looked at Huo Wenyao, as if he saw a god, and said:"Brother Yao, please tell me, and I will definitely do it."
Huo Wenyao said:"You take 100,000 from Tianci Security and send a dozen of your capable men to various places to buy back the first issue of"Feng Yue", starting from twice the price. If you can't recoup the double price, then three times, four times, up to five times. Times, until all the hundred thousand is spent."
Everyone was shocked.
What the hell?
It costs ten yuan a book. If you recycle it five times, wouldn’t it be fifty yuan? ps: Please give me flower tickets and comments, thank you!
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