As far as the current situation is concerned, the risk is the lowest if you don't pull back, but some profits will be distributed.
What's even worse is that once you choose not to do a back-end for the first issue, and if you want to change it to a back-end after the magazine sells out, then the more than 20,000 newsstand guys in Hong Kong will definitely explode. This is a hidden fatal risk..
Thinking of this, Huo Wenyao said:"Since you want to dream, of course you have to be the biggest. Let's go back to the end."
Yang Du nodded and said:"I think so too. Then there is the issue of distribution. There are 120 in total in Hong Kong. A kind of magazine, including seventy weekly magazines, fifteen fortnightly magazines, seven monthly magazines, twenty ten-day magazines, twelve weekly magazines, and fortnightly magazines……"
He is truly a master in the industry. In the next five minutes, everyone saw what professionalism means.
How many magazines are there in Hong Kong, what types they are, what are the issue numbers, how sales are, and how many of each issue number have backends? Yang Du doesn’t even need to check, he is completely familiar with it, and he talks so much And Tan's posture was so shocking that Master Su's eyes almost dropped.
After Yang Du finished speaking, Master Su couldn't help but give a thumbs up:"I, I, I pick! Awesome!"
Yang Du smiled lightly and didn't take it to heart at all.
《The publication category of"Feng Yue" has been decided for a long time. According to the magazine's production capacity, it is set as a weekly and will be released every Friday. Then comes the pricing. According to Yang Du's introduction, there are currently 121 magazines in Hong Kong, and the highest price is no more than It's eight and a half dollars.
Yang Du asked:"Master Yao, how much is the price of our"Feng Yue" magazine?"
Huo Wenyao recalled the price of"Dragon, Tiger and Leopard" in his previous life. It was five yuan or six yuan at first. I don't remember, but it kept rising all the way up to ten yuan. The supply was still in short supply, so he said:"The price of a single copy is ten yuan, and the price quoted to the newsstand is ninety-five yuan."
What?!
Yang Du's eyes widened and he felt it was difficult to breathe.
Zhan Mi, Shi Ye Su, Photography China and other magazine staff were also dumbfounded. Isn't the price too high? It broke the local magazine record in history, and the price of a single copy even exceeded ten?
Will anyone really buy it?
Yang Du said:"Master Yao, is the price of ten yuan too high? According to my idea, I actually want to set the price at seven yuan."
Huo Wenyao did not explain, and said:"It's just ten yuan."
"Uh, okay."
Yang Du continued,"After reviewing and fixing the pricing, there is only one last question left, which is how many copies of the first issue should we print? If the price is ten yuan, then I suggest that the first issue should be printed more conservatively, and only 50,000 copies should be printed. If there is not enough for additional printing. Huo
Wenyao shook his head again and said:"There are more than 20,000 newsstands in Hong Kong. How can we divide a mere 50,000 copies?" Only two copies are available at one newsstand! Directly print 100,000 copies. If it sells well, I will never print it again, just to whet their appetite."
"If you can’t buy it this time, then you have to wait for the next issue, otherwise don’t even think about it!"
Yang Du opened his mouth and wanted to persuade him again, but after only a few minutes of contact with Huo Wenyao, he understood the character of this big boss. It is also the trait of a hero to tell the truth, so he said nothing after all.
He smiled bitterly. , mocking himself:"Young Master Yao, if you play this way, my dividends will probably go to waste. Huo
Wenyao laughed:"Then let's wait and see!""
"When will the magazine be available? Yang
Du said quickly:"I will finalize everything with the distribution association today. The printing factory has already placed the order. We are working overtime and will finish the remaining 50,000 copies in two days." Two days later, it will be Friday. I can’t guarantee whether it will be sold, but I can guarantee that our magazine will be spread on more than 20,000 newsstands in Hong Kong this Friday!"
"That's good, I'm waiting for your good news."
Huo Wenyao stood up and left.
……
……
After leaving the office, Huo Wenyao was going back to Maria High School. When things here got on track, he would consider changing schools.
Master Su Dao:"Brother Yao, Yaoyao, I, I, I don't understand, it's just the editor-in-chief, you, why do you want to pay such a high price? Giving him 20,000 yuan a month is an exaggeration, but you still pay Give him dividends?"
Huo Wenyao glanced at Master Su with disgust and said,"Zhan Mi, you answer this question."
Zhan Mi kicked Master Su on the butt and said with the same disgust:"You idiot! Yao Yao earlier Brother didn't come, what did that guy say? The maximum net profit in a year is 10 million, but now? It's at least 20 million if you ask!"
"20 million, even if you give him 1%, it's only 200,000, but he made a full 10 million more on the street. Who made the profit?"
Master Su scratched his head and said,"I, I, I seem to understand a little bit."
"Crazy thread! You'd better not understand clearly, such a complicated question is not suitable for you."
Zhan Mi laughed and joked.
Among Huo Wenyao's team, Chen Xiaodao and Wu Wu are the closest, but he has the best relationship with his master Su.
Huo Wenyao glanced at Zhan Mi and said,"It doesn't matter if he doesn't understand. The most important thing is that you understand. Do you know Zhan Mi? Zhan
Mi nodded:"I understand, Brother Yao."
Huo Wenyao said:"Actually, all my actions today can be summed up in sixteen words, that is - people lose land and survive, and both people and land are lost; people survive and land is lost, but people and land survive." This is not only the art of controlling people, but also the way of doing business and being a human being."
After that, Huo Wenyao left.
But Zhan Mi stood there, as if his original thinking had been greatly impacted, and murmured:"If people lose land, they will lose both people and land; if people survive, the land will be lost, and both people and land will survive....People will survive if they lose their land, and people will lose their land if they survive.……"
His eyes are getting brighter and clearer.
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