New York 2006

Chapter 17 Unboxing Video

At eight o'clock on Saturday morning, Sami stayed away all night, so Luo Ji had to get up and cook by himself.Today is the weekend, so let’s not wake up Chucky yet. Children must get enough sleep, otherwise it will affect their brain development.

While yawning and cooking, the door of the RV was opened by the key, and her mother Sammy threw herself directly on the bed and started crying.

"What's going on? Why are you crying?" Luo Ji asked aloud.But his mother, Sami, just kept crying and ignored him.Why is this situation so similar to the situation after Sami broke up before: "Did they break up?"

Sami cried louder when he heard this. Luo Ji's guess was instantly confirmed, and he was very happy for a moment: "Pfft, hahaha."

Mother Sami finally got up, with tears still hanging from the corners of her eyes, and looked at Luo Ji angrily: "You are still laughing, what's so funny."

"Hahaha, I told you that you didn't listen to me and wanted to quarrel with me. I already told you that man was not a good person, yet you still insisted on quarreling with me." Luo Ji, who had been feeling aggrieved for half a month, suddenly There is a sense of comfort.

Seeing Luo Ji's reaction, his mother Sami buried her head under the quilt again and started to cry.

Luo Jili paid no attention to it, and after finishing the meal with Chucky, he said to Sami: "I left a breakfast for you, you can eat it yourself." After saying that, he went about his own business without waiting for Sami's reaction. Pick up your laptop and start editing the video.

Obsessed with editing, he didn't know the time. When he looked up, more than an hour had passed. He found that Sami was no longer crying, and the remaining breakfast in the kitchen was gone. She was sitting next to the bed, looking at him who was working hard with gentle eyes. : "Mom, come here and I'll tell you something!"

Mother Sami came back to her senses: "Ah, what's the matter?"

"This is what I think. Now that I have a good income every week, and the YouTube has just supported me with [-] yuan, you just have some free time these two days, so go to Brooklyn and rent us a house. The house Three bedrooms and one living room will do.”

"Why, it's nice to live here."

Luo Ji's tone was much better than in the morning, and he tried to be as gentle as possible: "I have considered that the environment here is too bad. Chucky grew up here, and he might become addicted to drugs one day. And there have been some rumors recently. The news has also spread to my ears, and many people around me know that I make a lot of money performing in Brooklyn, and I might be robbed one day, and you don’t want this to happen.”

"Ok."

It seems that the previous quarrel did not happen, and the relationship between mother and son has returned to a harmonious state.

"Then when we go to Brooklyn to perform this afternoon, you can go check out the nearby real estate agencies." As soon as Luo Ji finished speaking, Blake opened the door and walked in. Luo Ji said, "Just in time, you come over. I just edited the video. , come and take a look."

Luo Ji, Blake, mother Sammy, and brother Chucky stood in front of the bed, watching videos on their laptops.

The video begins with Luo Ji narrating to the camera.

"Today I received a Sony digital high-definition camera worth 6999 meters from the official YouTube. Brothers, here's the thing. Since the videos I made are very good, I entered the official support program of YouTube, and today I received The Sony high-definition camera sent by the official. The current picture was shot by me using my old DV."

As the camera follows his self-narration, the perspective slowly turns to the camera box on the table.He opened the package with his hands and showed everyone the parts of the camera one by one.

"This is the outer packaging, this is the lens, this is the battery, this is the viewfinder, and this is the visor. Now let's assemble it."

In the video, Luo Ji started to assemble it and it took about 1 minute to complete the assembly.

"Let's turn on the camera and try to take some pictures."

The scene changed to outdoors. Luo Ji was holding the kitten and smiling at the camera. At this time, the picture was still shot on DV.

The soundtrack of Viva La Vida's pure music sounded, and the picture suddenly changed. It was still the same smiling scene. The video became shot by a high-definition camera. In an instant, the clarity changed drastically.

What follows is a montage of multiple videos. Luo Ji is running alone under the sunset. He and his cat are lying on the grass. The family takes a group photo in front of the video. He is playing and singing alone with his guitar, and he is dancing to the music. Editor, Max, Blake and Haley take a walk by the river...

Under the soundtrack, these pictures are very beautiful and uniquely poetic. The soundtrack ends, and then the picture goes dark and the video ends.

Blake complained: "It feels so much like an advertisement to me."

Mother Sami also agreed: "Yes."

After Luo Ji received the high-definition camera from YouTube, he decided to make an unboxing video on a whim.When the finished product came out, it looked a bit like an advertisement, but it was different from a traditional advertisement. It was like a lifestyle video made by ordinary people, but the standard was a bit high: "In this case, can we ask the YouTube people to contact Sony? , see if we can let them advertise?”

"I feel okay."

Just as he was told, Luo Ji directly contacted the person he connected with on YouTube, sent the video to him via email, explained the purpose, and then left it alone.

Luo Ji then clicked on his Myspace account and saw that the number of subscribers was only 500: "I feel that this is the norm. The popularity of YouTube is accidental. At that time, I posted on the forum to attract traffic. YouTube gave me a recommendation, and I I just got up, otherwise there wouldn’t be many clicks on YouTube.” Black retorted: “Not necessarily, YouTube is still different from Myspace. Your video itself is very interesting, but Myspace generally recommends For those who have original songs, you only have one song, Viva La Vida, played and sung by yourself, and the production level of the song is not high. Look at the most popular one now is Kobe Kelly, her "Bubbly" production level is just Very high."

In September 2006, Kobe released the singles "Bubbly" and "The Little Things" on her blog.With a variety of instrumental accompaniments, song post-production, and her light and melodious voice, she quickly gained favor and praise from netizens.Her music has touched countless listeners. Thousands of American songwriters have recommended it in series on their blogs, and 9+ netizens have added her to Myspace. The single "Bubbly" has now been requested more than 10,000 million times.At that time, countless record companies extended an olive branch to her.

Luo Ji added: "When singers become famous on Myspace, they usually attract the attention of record companies, because many singers have achieved good results in selling records after becoming famous through this platform. I feel that record companies on emerging video platforms such as YouTube We don’t pay much attention to it yet, as MVs are very suitable for playing on these video platforms. But these companies have not uploaded their MVs yet.”

Blake said: "Isn't this our best opportunity? If there is an original singer, how could your cover video have such a high number of views?"

Luo Ji replied: "Well, actually, I'm not very optimistic about Myspace right now. Since this Internet company was acquired by News Corporation, the website has become more and more stuck, bugs have emerged one after another, and the web page often freezes. A CEO who comes from a traditional media company is a little bit I don’t know much about the Internet. I only think about how to increase revenue all day long. I often advertise on web pages, and the experience is getting worse and worse. I don’t even look at how the competitors behind me are catching up.”

This touches on the blind spot of Blake's knowledge: "Let's not talk about this, when are we going to perform today? I saw in the previous video that someone left a message saying that they would go to Brooklyn where we perform to support us."

"It's still the original plan. We'll go to Brooklyn for a meal at noon and then perform at [-] p.m."

"I want to go too!" his brother Chucky, who had been silent all this time, said loudly.

"Okay, okay, I'll take you with me!" After Luo Ji comforted Chucky, he turned to his mother, Sami: "Mom, please make a pot of coffee."

"it is good."

Luo Ji opened his MSN Video. He had 50 followers and a lot of video views, the most of which had reached [-].Thinking about it this way, although the number of followers here is not as good as YouTube, it is much more than the number of followers on Myspace.

The original street performance method of one person and one cat is indeed very interesting and suitable for video presentation.This brought a lot of heat to him.The same goes for other video websites, which have a lot of attention.

Black said regretfully: "It feels like a pity. Your Myspace Video has already reached 2000 followers."

"Actually, it's not such a pity. The combined views of these five or six video websites are not as much as YouTube. I did some research yesterday and found that YouTube will definitely win this video war."

"why?"

"Because this company is owned by Google! Use Google to search for "Five Hundred Miles"."

Blake took over the computer and searched for it and was shocked: "Why is it that the second one that appears is "Five Hundred Miles" that you sang on YouTube?"

"Can you search for "Take Me Home, country Roads" again?"

"WOW, why is the second video a song you cover on YouTube?"

Luo Ji replied: "Gugou's search engine market share now exceeds 60%, and they have forcibly increased the search weight of YouTube. As long as someone uses Gugou to search for Five Hundred Miles on the Internet, Wikipedia will appear first, and the second one will appear. It’s YouTube videos. It’s not easy for them to win this video war once they have mastered the search channels.”

Black wondered: "Why don't these traditional record companies upload their MVs on YouTube? It's your cover that appears at the top of the search. It's impossible to just say it without paying attention. After all, it is such a big promotion channel."

"Maybe it has something to do with profit. There is no money to get it, and data conversion is required. No one has the motivation to do this. After all, the oil sharing plan has just been launched."

Luo Ji then thought about MTV, the American Music Television Network. This TV channel is still very popular. They often play music videos of record companies to help them promote their songs.YouTube can also do these functions. Luo Ji's own cover videos have been played millions of times. Those well-produced MVs will surely be watched by more people!

"Let's not talk about this anymore. Let's go see if there are any interesting videos on the website." Luo Ji, Chucky and Blake started to fish and watch videos of their fellow YouTubers. The most popular videos on the Internet now are some funny videos. People laugh from time to time.

The phone rang, and Luo Ji looked and saw that it was the person he was connecting with on YouTube: "Hello, this is Logic!"

"Logic, I read the email you just sent. The video advertisement is very creative. I have handed it over to the people in the advertising department. I will wait for further notification. Please don't upload this video yet!"

"I see."

"One more thing. Someone contacted us just now, claiming to be an agent. He wants to ask us for your contact information. Can you give it to him?"

As expected, fame is everything, so the manager took the initiative to come over and said, "Give it to him. If someone contacts you in the future, you can give them my phone number directly."

"Okay, please remember to submit your bank account and personal information later. If there is any advertising revenue later, it will be directly transferred to your account."

"Ok!"

(End of this chapter)