Taoyuan Little Miracle Doctor

Chapter 782 The real purpose of the event

Through this period of time together, Tong Lei has already gained a deep understanding of Wang Chen's behavior style.

In her eyes, Wang Chen is a person who is meticulous about every detail and unwilling to do anything useless.

It is no exaggeration to say that if you use 100 yuan to do something, others will waste a few yuan in the process, but he will use 100 yuan to produce 120 yuan of results.

It's like the renovation work that the hotel has been doing these days.

After the master worker built the thing according to the drawings designed by Wang Chen, there was a lot of scrap material left.

If it had been anyone else, they would have asked the cleaning staff to throw the waste into the trash can outside.

But Wang Chen didn't do that. Instead, he collected all the scraps.

Then, while the workers were taking a break at noon, they used their tools to integrate the scraps into small crafts or decorations one after another.

With these, it can not only bring out Wang Chen's ingenuity, but also verify that he is a pragmatic, steady and down-to-earth person who does practical things.

And if the above characteristics are substituted into what Wang Chen said just now, it is not difficult to judge that the activities he just mentioned are definitely not just to thank the foreman and others, nor are they just mentioned casually to take care of their feelings. from.

In fact, Tong Lei's guess was right.

Wang Chen doesn't like to do things without reward.

Especially in the current fierce competition, he would not use a hotel that is already strapped for funds to do those face-saving projects.

In the final analysis, everything he did was centered around dealing with the Luyao Group.

And he never thought of hiding these things from Tong Lei.

So when Tong Lei asked, Wang Chen immediately explained: "After these few days of hard work, the hotel's renovation work has been completed.

The drinks and tableware have also been ordered from the manufacturer. As expected, they should be delivered to the canteen today and tomorrow, and will be delivered to these hotels soon.

The ingredients are already in place. Even if several restaurants are full, the huge inventory is enough to support half a month's consumption.

As for the employees, although there are still a few, the support of the old employees and the addition of several mature employees we will recruit later are enough to keep these hotels running normally. "

Having said this, Wang Chen looked at Tong Lei and changed the subject: "Based on the above list, it has been proven that we have completed the first step of the plan.

Or to put it more simply, we have laid a solid foundation for formal competition with Luyao Group and other companies.

Then, what we have to do next...is the second step! "

Hearing this, Tong Lei's eyes flashed slightly: "The second step is to win over allies and prepare for a counterattack?"

Wang Chen nodded and said in a deep voice: "Yes. These eight words are easy to say, but difficult to do.

Because allies will not be won over by us for no reason. At least we must prove our strength first before we have more capital to win over stronger allies.

We are in the catering industry. If you want to prove your strength to your allies in the catering industry, there are only three things to do!

One, passenger flow!Second, the uniqueness and appeal of the dishes!Three, turnover! "

When Wang Chen was narrating, Tong Lei's thinking followed the rhythm of his words.But after listening to Wang Chen explain these three important elements, she suddenly raised her head, a gleam of light bursting out of her eyes!
"You want to use events to attract customer traffic, and then use the customers who come here to help us promote unique ingredients, and finally use these to quickly increase sales?!"

Sure enough, chatting with smart people is a very relaxing and enjoyable thing.

Wang Chen only said half of what he said, and Tong Lei already guessed his entire plan.

Wang Chen smiled and said: "Yes, under the pressure of Luyao Group, our original passenger flow has been reduced a lot.

In this case, rushing to do conventional publicity will not have much effect, so using this kind of 'fake event' is currently the best and most effective way. "

"Fake activities?" Tong Lei suddenly smiled: "Activities are activities, why do you need to add the word fake?"

Wang Chen spread his hands and said: "Because this event was deliberately created by us, and not only will we not make any money during the entire event, we will actually lose some money."

Hearing this, the lobby manager next to him smiled bitterly and said: "Most of the guests will be invited by you to eat and drink for free, so you will definitely lose money."

Wang Chen shrugged: "Yes, in the short term it is indeed a loss of money, but in the long run this activity is very valuable."

The lobby manager frowned slightly: "The ultimate goal of doing such an activity should be to create an illusion to the outside world that our hotel is full of guests, right?"

Wang Chen responded with a smile: "That's right, that's why I call it a 'fake event'!"

The lobby manager retorted: "If every house is really full, it can indeed create an illusion to the outside world that business is very good.

However, you only invited those workers and masters. Even if they all came, I'm afraid they would only be able to sit at one or two tables. This is far from a full restaurant. "

Hearing this, Tong Lei smiled and said: "Since Wang Chen dares to do this, he must have already considered all the issues you mentioned."

Hearing this, Wang Chen nodded and said: "In addition to sending invitations to those master workers, I also found some other guests.

Of course, the guests I found could only fill the halls of two large hotels, so in order to make the event go more smoothly, Sister Lei and others also had to find ways to attract some 'actors'.

It's best for these actors to be trustworthy people. If you can't, you can just ask their family members to come over. In short... you can't just go to the street and pull people in, otherwise our opponents will easily notice them. "

The lobby manager nodded first, and then muttered: "If this is the case, we can barely create a situation where the hotel is full."

Speaking of this, he looked at Wang Chen again: "What happens after that? How can we use this event to achieve the next steps?"

Wang Chen shrugged and smiled: "When the hotel is full, we use mobile phones or other methods to record the event, and then publish it through some private media channels.

Now is the Internet age. Once the popularity of our place spreads, it will definitely attract many people to come.

At the same time, after people who eat here feel that the dishes are delicious and the style is good, they will definitely show it to the outside world through WeChat Moments and other forms.

Their display is equivalent to disguised publicity for us. Through public exaggeration and comments in the circle of friends, I think no matter how bad the effect is, every hotel can be restored to its previous state, right? "

Tong Lei said with a smile: "If all of these work properly, I'm afraid it will not return to the previous state, but will surpass the past and reach a peak that these hotels have never seen before!"

Hearing this, the lobby manager also nodded vigorously. It was obvious that he had already figured out the many benefits of Wang Chen's entire plan.

After thinking about this, the lobby manager smiled and said: "I know a few small Internet celebrities in our county. When the time comes, we can use the name of treating them to dinner to let them come here to live broadcast. With their influence, they should be able to expand for us." There are a lot of potential customers.”

(End of this chapter)