Rebirth: Return to 1991 to be the richest man

Chapter 988 This is also a matter of philosophy
Through Meijialiang, it can be fully proved that Chen Jianghai is not just singing high-pitched tunes, nor is he just trying to attract everyone's attention. He actually fulfills this bold statement.

After all, no matter how wealthy they are, no one will spend [-] million just for show.

But Chen Jianghai and his Qiu Hai did it.

In this way, everyone's recognition of Qiu Hai will be higher.

After knowing the news, many people went directly to Qiuhai's directly-operated stores and bought some electrical appliances.

For no other reason than to support Qiu Hai with practical actions.

Everyone has a common idea. Only when Qiuhai makes more money can it have greater ability to support more national enterprises.

It is precisely because of this mentality that more and more consumers have entered Qiuhai's stores, so that the sales of Qiuhai products have increased significantly.

Chen Jianghai was also quite surprised by this.

He took action to help Mei Jia Liang, originally with a very simple purpose.

We just don’t want the national brands that domestic entrepreneurs have worked so hard to create to be buried in the torrent of the times because of the machinations of foreign-funded enterprises.

Chen Jianghai didn't think about making money at all, let alone getting any benefits or benefits from it.

Otherwise, he wouldn't have borrowed the money from Ge Wenming without even asking for interest.

What Chen Jianghai has to do is to do his best to help this former national enterprise get out of trouble.

This will also affect Qiu Hai's sales, which can only be said to be an unexpected surprise.

Suddenly, the title of the light of national enterprise was immediately crowned on Qiu Hai's head.

At the same time, with the help of Chen Jianghai, Jiamei and Fengtanjiu officially entered into a state of cooperation after two rounds of negotiations.

With the support of Jiamei, Fengtanjiu not only solved the debt crisis, but also obtained the coveted sales channels, and reappeared in people's field of vision.

As for their new products Taibai Jiuxian and Taoli Liuxia, Chen Shuyao followed Chen Jianghai’s suggestion and was not in a hurry to launch them.

Before that, Chen Jianghai had told her that these two products would enter the mid-to-high-end liquor market in the future, so they should not rush into it.

Before going public, be sure to make appropriate preparations and never jump in blindly.

In order to make these preparations in advance, Chen Jianghai made a special trip back to Linghai.

If new wine is to be released, the packaging must also be new.

If a wine wants to sell at a high price, packaging and branding are indispensable.

In Chen Jianghai's opinion, the previous packaging of these two wines was too ugly.

If he were a consumer, even if he knew the quality of the wine inside was not bad, he wouldn't have much desire to buy it.

In fact, Chen Jianghai doesn't like the packaging of other liquors on the market.

The design is really too low.

Rustic.

You said they are willing to spend money on advertising, why are they not willing to spend some money on packaging?
Of course, this is also a matter of philosophy.

In other words, these liquor manufacturers are not aware of this problem at all.

The packaging of alcohol products is nothing more than wine boxes and bottles.

The wine box is very simple. The box should be grand and colorful, but not too flashy.

From the outside, it looks noble and elegant, which is enough.

Next is the wine bottle.

The bottles of these two wines were designed by Chen Jianghai himself.

Chen Shuyao was very surprised when she saw the designed wine bottle.

At that time, I couldn't help but ask if Chen Jianghai had studied painting or design before.

Regarding this question, Chen Jianghai smiled and did not answer.

There were so many kinds of wine in my previous life, and there were too many beautiful bottles.

Chen Jianghai chose two that he liked and drew them.

The design of the wine bottle is very brilliant and feels like a work of art.The more Chen Shuyao looked at it, the more she liked it. She couldn't put it down: "When these bottles are made, I will take some back to grow flowers."

It can be seen that she really likes these two bottles from the bottom of her heart.

Chen Jianghai smiled slightly and said half-jokingly and half-seriously: "Okay, maybe someone will collect this bottle in the future."

When Chen Jianghai said this, Chen Shuyao didn't believe it at all.

It’s just a wine bottle. Who would have enough time to collect this thing?

Chen Jianghai just smiled and said nothing.

After all this is settled, there is one more important thing, and that is the pricing of these two wines.

Naturally, Chen Shuyao didn't dare to make a decision on this matter, so she could only ask Chen Jianghai for help.

For the liquor market, Chen Shuyao can be said to be a new person.

There is no problem in letting her produce and sell, but in terms of pricing, she is really powerless.

Regarding this, Chen Jianghai had already made his own plans.

Jiamei currently has three types of wines, namely Fengtan Wine, Taibai Jiuxian and Taoli Liuxia.

The sealed vat wine made with new craft liquor is aimed at the low-end liquor market.

Taibai Jiuxian and Taoli Liuxia are made by blending pure liquor with high cost and good taste. These are aimed at the mid-to-high-end liquor market.

This is Chen Jianghai's positioning of these three wines, and the prices are about to be revealed.

For mid-to-low-end liquor, the price just needs to be based on the market price.

As for the high-end Taibai Xianjiu, Chen Jianghai positions it as a high-end gift wine.

What Chen Jianghai wants to do is to make consumers think of Taibai Xianjiu when they think of giving gifts.

In this case, the pricing of Taibai Xianjiu can be directly compared with Moutai.

Chen Shuyao was shocked when she heard the price.

Jiamei is going to enter the liquor market, and Chen Shuyao has a little understanding of the liquor market.

When it comes to the liquor market, Maotai and Wuliangye cannot be bypassed.

Among them, Moutai has the highest price, because the word "national liquor" has always been higher than that of Wuliangye.

Maotai liquor is often found at high-end banquets.

The current price of Moutai is about 140 yuan, which is equivalent to a month's salary for ordinary people.

If Taibai Xianjiu is so expensive, will anyone really buy it?

"Jiang Hai, isn't this price expensive?" Chen Shuyao couldn't help but say.

Chen Jianghai smiled lightly and replied very confidently: "Don't worry, we are launching a series. Only the most expensive ones will be sold at this price. Ordinary consumers have other price ranges to choose from."

Hearing what Chen Jianghai said, Chen Shuyao was still a little worried.

At the same time, I was also impressed by Chen Jianghai's handwriting.

This man does things in a big way and with great courage.

I casually invested in a wine, and it directly matched the most expensive Moutai on the market.

She wouldn't have dared to think about it herself.

"It seems that I have a lot of things to do during this time."

Chen Shuyao quickly regained her composure and cheered up.

Chen Jianghai nodded, and then reminded: "Don't forget, there are still advertising and promotions that must be kept up."

"Please help me make this advertisement!"

When she said this, there was a hint of coquettishness in Chen Shuyao's tone.

You know, she hasn't spoken to Chen Jianghai like this for a long time, which made the latter a little stunned for a moment.

(End of this chapter)