Rebirth: Return to 1991 to be the richest man

Chapter 2903 Disadvantages
"Then you should analyze carefully and see if we should make plasma TVs."

Chen Jianghai said with a smile. He did not give his own opinion, but asked Qian Hongjun. After all, Qian Hongjun was also the head of the marketing department. If he did not have his own opinions and insights, then he was not qualified.

"Mr. Chen, I think so. We should develop plasma TVs. After all, Pusha and Panasonic are the leaders in this industry. Once they take the high-end route, our Qiuhai Group will be uncompetitive. "

"Besides, according to my analysis, their LCD TVs have always been limited by screen size and cannot be compared with our Qiuhai Group's LCD TVs."

"But it is impossible to make a plasma TV with a small screen, so once it is developed, it will definitely be a large-size TV. This will fill their shortcomings. This is also the purpose of developing plasma TVs."

Qian Hongjun said so.

Chen Jianghai nodded slightly. Qian Hongjun was right. Plasma TVs cannot be made into small screens. This is a very realistic thing.

Plasma TVs are indeed better than LCD TVs in terms of imaging and display. This is an undeniable fact.

At the same time, judging from the current situation, in terms of LCD screens, neither Pusha nor Panasonic are rivals of Qiuhai Group. If this is the case, then simply change the track.

"So I think we should develop plasma TVs at the same time, and I know that our R&D department has already done some research on this project. As long as we continue to deepen it, there should be no problem."

Qian Hongjun analyzed.

Chen Jianghai looked at Qian Hongjun quietly. As the head of the marketing department, he did know some internal things, but Chen Jianghai had different ideas.

"Do you know why the R&D department ultimately didn't continue work on plasma TVs?"

Chen Jianghai said with a smile.

"I really don't know about this." Qian Hongjun was slightly stunned and shook his head.

"Compared with LCD TVs, plasma TVs do have high advantages. On the one hand, the screen is larger, and on the other hand, the imaging effects and pictures are more refined. However, when we make a product, we cannot Just look at his strengths, but also see his weaknesses."

"The production cost of plasma TVs is very high, which also leads to very high prices. The market price of a 40-inch plasma TV can reach more than 2 yuan. This price alone can directly dissuade many consumers. ”

"Just imagine, can a family with a monthly income of only [-] to [-] yuan or less than [-] yuan afford such a TV?"

Chen Jianghai was persuasive and Qian Hongjun was at a loss for words. He really felt that there was a problem.

As an employee of Qiuhai Group, Qian Hongjun does not have to worry about money. His salary is very high, and there was a huge commission on last night's project, so his income is already at a very high level in China.

Plasma TV is just a slightly more expensive product for Qian Hongjun, and he can't afford it. However, for other people, this product is too expensive. The price of more than 2 yuan, in this era It is not an ordinary consumer product at all.

Therefore, in terms of price, plasma TVs are destined to be unable to be promoted on a large scale.

"But we can go into the high-end market. We can improve the positioning of our products and mainly target high-income groups, so that our products can still be sold."

Qian Hongjun thought for a while and said.

"Okay, according to what you said, we can do the high-end market, no problem, but let me analyze the disadvantages of this product with you."

Chen Jianghai smiled slightly, "According to the report provided by our R&D department, the overall weight of the plasma TV is very large, the size is not small, and most importantly, its energy consumption is very high."

Energy consumption is an aspect that consumers pay more attention to when purchasing home appliances.Most people prefer to buy products with low energy consumption. The monthly electricity bill is also an expense. In China, thrift has always been a traditional virtue. When the electricity bill exceeds the cost, more families will definitely realize it. Disadvantages of this product.

Of course, others may not be willing to pay for the high-end route, but when they realize the high energy consumption, consumers themselves will make a comparison in their minds. This is inevitable.

"High energy consumption is one of the disadvantages, but there is another problem with plasma, and that is screen burn-in."

Chen Jianghai stretched out his finger. This is the most critical problem with plasma TVs.

Because the picture stays for a long time, residual images will appear on the screen. This is because there is a problem with the electronic display components, and in the long run, it will also lead to a more serious black screen phenomenon. This problem is currently unsolvable for plasma TVs. big problem.

Of course, there will definitely be perfect solutions in the future, such as making the picture fluctuate and so on.

But it still cannot cover up the great shortcomings of plasma TVs.

On the one hand, the price is high, and on the other hand, it also has its own problems, which has led to consumers' aversion to plasma TVs.

The price-performance ratio of this TV is too low. When purchasing a product, most people consider the price-performance ratio.

Qian Hongjun frowned after listening to the analysis.

According to Chen Jianghai's logic, plasma TVs may not be able to make waves in the market at all.

"Pushia and Panasonic Group are researching plasma TVs, so let them do it. If these products of theirs are put into the Chinese market, we will probably kill them soon. Then it will be them who will lose, so we don't have to worry."

Chen Jianghai laughed and said, for him, this is not bad news at all.

"Didn't you say there is another good news?"

Chen Jianghai asked.

"Oh, yes, Mr. Chen, I already know about the Three Kingdoms submarket from Mr. Yue. I have sent people to contact some local Chinese, and the progress is going well."

Qian Hongjun reacted immediately after being stunned.

"I'm looking for you today because of this matter. I plan to ask you to go to the Three Kingdoms in person to investigate. Since you have sent people there, what is the situation there now?"

Chen Jianghai said calmly.

Ah, the Three Kingdoms were very poor in this era, even poorer than China. In fact, Qian Hongjun looked down upon such a country at first.

He even thinks that people in the Three Kingdoms simply cannot afford their products.

"My people have contacted the local foreign investment department. They welcome us to do business, but there is one requirement. They want us to build factories in Ahsan."

Qian Hongjun said that he was still relatively resistant to this matter.

Because Qiuhai Group has already established its own factory in Loucheng, there is no need to invest anymore.

(End of this chapter)