Rebirth: Return to 1991 to be the richest man
2463 Sharp contrast
2463 Sharp contrast
Previously, the Forerunner V3 mobile phone was blocked due to relevant provisions of the bill. Therefore, although many people know about this mobile phone, they do not know how powerful this mobile phone is.
When they really saw this phone, they found that this phone was like a creation of God.
Smooth and smooth casing, a very good LCD screen, and it is also colorful.
The most important thing is that it has all the functions of phone calls, music, and Internet access. This kind of mobile phone is simply a product that transcends the times.
Smith became more excited as he talked and directly invited someone to the stage.
That person is none other than Butters.
Smith is definitely a marketing genius. He asked Butters to personally demonstrate the Internet function of this mobile phone. At the same time, he also used this mobile phone to check web pages that can only be logged in with a computer, and he also looked at the stock market.
Butters even bluntly said that this phone is completely like a small computer.
As soon as these words came out, the whole audience exploded.
Celebrity effect is a very good thing. With Butters' endorsement, more and more people watching this conference began to desire it. They really wanted to own such a mobile phone.
When the press conference came to an end, the most anticipated thing came.
That's how much this phone costs.
In China, the price of this phone is 9999, but due to the exchange rate difference between the two countries, this is probably equivalent to more than 1000 US dollars.
This price is actually relatively expensive in the United States.
But the Forerunner V3 is a mobile phone that is advanced enough. Even if it costs US$[-], someone will definitely buy it, and it will trigger a frenzied buying craze.
"Mr. Smith, please announce the price of this phone directly."
Everyone below could not sit still. Smith boasted about the excellence of this phone, but did not mention the price, which really made people feel itchy.
"Yes, it is time to announce the price of our mobile phone."
Smith said with a smile that he and Chen Jianghai had already set the price.
"The price of this Forerunner V3 mobile phone is..."
Smith pressed the remote control in his hand, and then a number flashed on the big screen behind him.
2199!
There was a slight silence for a moment, and then a burst of thunderous applause soon broke out.
Hearing the thunderous applause, Chen Jianghai couldn't help but frown, and Duan Yongping beside him was also a little embarrassed.
"It's over, the price is too low..."
Duan Yongping said helplessly.
Obviously Chen Jianghai and Duan Yongping set the price too low.
The price of 2199 is actually not very high based on the current market price of the US mobile phone industry. After all, some mobile phones from Nokia and Motorola easily cost more than 2000 US dollars.
So people in the United States are used to this expensive price, but now the emergence of Forerunner mobile phones can cause everyone to go crazy.
There is no other reason, just because the Forerunner V3 mobile phone has enough advanced functions.
"Mr. Chen, our price seems a bit low..."
Duan Yongping said helplessly.
"Well, it's a bit low." Chen Jianghai nodded and said. The domestic price of the Forerunner V3 mobile phone can be stable at around 1 yuan, but overseas, there is no need to lower the price.
If the first mover does not make money at home, then it must go abroad to make money. Of course, the price abroad can be set as high as it can.
At first, Chen Jianghai ignored the purchasing power of Americans. Now thinking about it, this should be regarded as a small mistake on his part.
"But this price is actually in line with our current situation."
Chen Jianghai said calmly.
Duan Yongping was a little dazed. This was the first time he heard Chen Jianghai talk about him like this. But in fact, it was harmless. The price of 2199 was the selling price in the United States. According to the current exchange rate, it was actually [-] yuan. Chinese currency.
This is 8000 to [-] yuan more expensive than in China.
Of course, this covers various taxes, but it can still make Eastern Communications a lot of money.
Chen Jianghai also saw the longer term. When he set this price, he actually showed enough wisdom. He naturally had his own reasons for arranging this price.
"Mr. Chen, don't say that. In fact, the price we set is already very good, and according to the strategy you formulated, even if it is small profits but quick turnover, we can make money quickly."
Duan Yongping said with a smile, but Chen Jianghai cast a somewhat speechless look.
"Yong Ping, you can't look at the problem from such a one-sided perspective."
Chen Jianghai patted Duan Yongping on the shoulder and said, the price is indeed set a bit low, but being low also has its advantages.
It's just that Duan Yongping didn't see the secret, which surprised Chen Jianghai.
As the boss of Oriental Communications Company, Duan Yongping should know the ropes.
But now it seems that Duan Yongping still has something worth learning.
After Chen Jianghai said this, he left the venue. Ross drove him to where Fang Aiguo was, while Luo Hao continued to stay at the venue.
Duan Yongping was puzzled and could only ask Luo Hao helplessly, "Secretary Luo, did you hear what Mr. Chen said just now? What does this mean?"
Duan Yongping scratched his head and said with a helpless expression.
"Mr. Duan, don't you understand what Mr. Chen said? Mr. Chen said that this low price has its advantages. We have only come to the United States now, and our opponents are established mobile phone companies such as Motorola and Nokia."
"So, our pricing is actually very critical."
Luo Hao analyzed it carefully.
Duan Yongping was slightly stunned. Even Luo Hao could figure this kind of thing out clearly, but he couldn't figure it out?
At present, the Forerunner V3 mobile phone is officially launched in the United States, which means that they will enter the American market and compete with those established mobile phone manufacturers.
The biggest advantage of being a pioneer is being advanced.
Just being advanced can be used for word-of-mouth marketing. I believe that with Smith in this regard, the marketing strategy will be very smooth.
But price is also an aspect that affects marketing. If the price is set too high, it can easily give others the illusion that this company is just here to make a quick buck and run away.
It is now priced at 2199, which is basically the same price as the most high-end mobile phones from Motorola and Nokia.
This can easily create a stark contrast.
At the same price, the experience of buying mobile phones from Motorola and Nokia is not as good as the Forerunner V3 phone. So why should consumers buy mobile phones from other brands?
(End of this chapter)
Previously, the Forerunner V3 mobile phone was blocked due to relevant provisions of the bill. Therefore, although many people know about this mobile phone, they do not know how powerful this mobile phone is.
When they really saw this phone, they found that this phone was like a creation of God.
Smooth and smooth casing, a very good LCD screen, and it is also colorful.
The most important thing is that it has all the functions of phone calls, music, and Internet access. This kind of mobile phone is simply a product that transcends the times.
Smith became more excited as he talked and directly invited someone to the stage.
That person is none other than Butters.
Smith is definitely a marketing genius. He asked Butters to personally demonstrate the Internet function of this mobile phone. At the same time, he also used this mobile phone to check web pages that can only be logged in with a computer, and he also looked at the stock market.
Butters even bluntly said that this phone is completely like a small computer.
As soon as these words came out, the whole audience exploded.
Celebrity effect is a very good thing. With Butters' endorsement, more and more people watching this conference began to desire it. They really wanted to own such a mobile phone.
When the press conference came to an end, the most anticipated thing came.
That's how much this phone costs.
In China, the price of this phone is 9999, but due to the exchange rate difference between the two countries, this is probably equivalent to more than 1000 US dollars.
This price is actually relatively expensive in the United States.
But the Forerunner V3 is a mobile phone that is advanced enough. Even if it costs US$[-], someone will definitely buy it, and it will trigger a frenzied buying craze.
"Mr. Smith, please announce the price of this phone directly."
Everyone below could not sit still. Smith boasted about the excellence of this phone, but did not mention the price, which really made people feel itchy.
"Yes, it is time to announce the price of our mobile phone."
Smith said with a smile that he and Chen Jianghai had already set the price.
"The price of this Forerunner V3 mobile phone is..."
Smith pressed the remote control in his hand, and then a number flashed on the big screen behind him.
2199!
There was a slight silence for a moment, and then a burst of thunderous applause soon broke out.
Hearing the thunderous applause, Chen Jianghai couldn't help but frown, and Duan Yongping beside him was also a little embarrassed.
"It's over, the price is too low..."
Duan Yongping said helplessly.
Obviously Chen Jianghai and Duan Yongping set the price too low.
The price of 2199 is actually not very high based on the current market price of the US mobile phone industry. After all, some mobile phones from Nokia and Motorola easily cost more than 2000 US dollars.
So people in the United States are used to this expensive price, but now the emergence of Forerunner mobile phones can cause everyone to go crazy.
There is no other reason, just because the Forerunner V3 mobile phone has enough advanced functions.
"Mr. Chen, our price seems a bit low..."
Duan Yongping said helplessly.
"Well, it's a bit low." Chen Jianghai nodded and said. The domestic price of the Forerunner V3 mobile phone can be stable at around 1 yuan, but overseas, there is no need to lower the price.
If the first mover does not make money at home, then it must go abroad to make money. Of course, the price abroad can be set as high as it can.
At first, Chen Jianghai ignored the purchasing power of Americans. Now thinking about it, this should be regarded as a small mistake on his part.
"But this price is actually in line with our current situation."
Chen Jianghai said calmly.
Duan Yongping was a little dazed. This was the first time he heard Chen Jianghai talk about him like this. But in fact, it was harmless. The price of 2199 was the selling price in the United States. According to the current exchange rate, it was actually [-] yuan. Chinese currency.
This is 8000 to [-] yuan more expensive than in China.
Of course, this covers various taxes, but it can still make Eastern Communications a lot of money.
Chen Jianghai also saw the longer term. When he set this price, he actually showed enough wisdom. He naturally had his own reasons for arranging this price.
"Mr. Chen, don't say that. In fact, the price we set is already very good, and according to the strategy you formulated, even if it is small profits but quick turnover, we can make money quickly."
Duan Yongping said with a smile, but Chen Jianghai cast a somewhat speechless look.
"Yong Ping, you can't look at the problem from such a one-sided perspective."
Chen Jianghai patted Duan Yongping on the shoulder and said, the price is indeed set a bit low, but being low also has its advantages.
It's just that Duan Yongping didn't see the secret, which surprised Chen Jianghai.
As the boss of Oriental Communications Company, Duan Yongping should know the ropes.
But now it seems that Duan Yongping still has something worth learning.
After Chen Jianghai said this, he left the venue. Ross drove him to where Fang Aiguo was, while Luo Hao continued to stay at the venue.
Duan Yongping was puzzled and could only ask Luo Hao helplessly, "Secretary Luo, did you hear what Mr. Chen said just now? What does this mean?"
Duan Yongping scratched his head and said with a helpless expression.
"Mr. Duan, don't you understand what Mr. Chen said? Mr. Chen said that this low price has its advantages. We have only come to the United States now, and our opponents are established mobile phone companies such as Motorola and Nokia."
"So, our pricing is actually very critical."
Luo Hao analyzed it carefully.
Duan Yongping was slightly stunned. Even Luo Hao could figure this kind of thing out clearly, but he couldn't figure it out?
At present, the Forerunner V3 mobile phone is officially launched in the United States, which means that they will enter the American market and compete with those established mobile phone manufacturers.
The biggest advantage of being a pioneer is being advanced.
Just being advanced can be used for word-of-mouth marketing. I believe that with Smith in this regard, the marketing strategy will be very smooth.
But price is also an aspect that affects marketing. If the price is set too high, it can easily give others the illusion that this company is just here to make a quick buck and run away.
It is now priced at 2199, which is basically the same price as the most high-end mobile phones from Motorola and Nokia.
This can easily create a stark contrast.
At the same price, the experience of buying mobile phones from Motorola and Nokia is not as good as the Forerunner V3 phone. So why should consumers buy mobile phones from other brands?
(End of this chapter)
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