Rebirth: Return to 1991 to be the richest man
Chapter 2047 Inexplicable sense of superiority
Chapter 2047 Inexplicable sense of superiority
Chen Jianghai then raised two fingers: "Design always takes time, plus debugging, producing samples, purchasing various raw materials, all the way to mass production, which leaves us at least about two months."
"Therefore! In these two months, you must try your best, especially the sales department, to sell as many products as possible to saturate the market."
"Then, even if other electrical appliance companies produce it, the profit margin left for them will not be too big."
Having said this, Chen Jianghai turned his attention to the head of the brand management department, and then continued:
"By the way, there is also the brand management department. You must invest heavily in publicity this time to let consumers have an idea that these small appliances from Qiuhai are genuine."
"As long as this concept is deeply impressed into people's minds, it will be of great help to our Qiuhai Group's brand improvement."
"At the same time, when people buy these products at the same price, they will definitely choose genuine products, which will also inevitably exclude counterfeit products from other electrical appliance companies."
When Yue Hongsheng and other department heads heard Chen Jianghai's analysis, they felt that it was right, so they all agreed.
Yue Hongsheng immediately nodded and said, "Okay, Mr. Chen, we'll do it now."
At the same time, he secretly sighed in his heart.
For other bosses, after everyone gets along for a long time, their status in the minds of employees will gradually decline.
This is a normal natural law.
Because as we become more and more familiar with it, some shortcomings will always be discovered, but there are only so many advantages.
Without the blessing of mystery, prestige will naturally drop somewhat.
However, when Chen Jianghai came here, this rule was completely broken.
He is completely different from other bosses. The longer you spend time with him, the more powerful you will find him.
He knows everything very well and has everything under control. Even if you question the direction he leads in a short period of time, the final result will prove that it is absolutely correct.
Therefore, the people below worshiped and admired him more and more.
As a result, with the coordination of various departments of Qiuhai Group and the efforts of the sales department, the small electrical appliances detonated the entire market just a few days after their launch, and the sales were extremely popular.
At the same time, the brand management department also actively invests in various advertisements.
Now, almost all of China is flooded with advertisements for small electrical appliances from Qiuhai Group.
The meaning expressed in the advertising content is very clear, that is, small electrical appliances are convenient and easy to use, and they are independently developed by Qiuhai Group and are unique in the world.
Currently, it is only sold in the Chinese market and is not available to foreigners.
This gave all Chinese consumers an inexplicable sense of superiority. Therefore, these newly launched small appliances from Qiuhai Group were extremely popular for a while, even exceeding initial estimates.
Zhou Ming, 26 years old, works in the railway department.
In this era, a man like him who has a formal job has not yet married at this age. He is already marrying late and is being urged by his family.
The first thing relatives and friends say when they meet is often: Do you have a partner? When will you get married?
It made Zhou Ming very uncomfortable and he could only hide away every time.
In fact, strictly speaking, his conditions are pretty good.
At 1.7 meters, he is not too short, and he is good-looking. His job is still formally established, and his monthly salary of more than 900 is not a small amount in these days. The key is that he is stable and gets paid on time every month.
Not to mention the various benefits.
He hasn't found a partner yet, not because he can't find one, but because he has a girl he likes, and he has been pursuing her and never given up.However, despite working hard for so long, the other party has not agreed yet.
That girl is in charge of cultural promotion for their company.
Those who engage in literature and art are generally romantic and have slightly higher requirements for the quality of life.
To put it bluntly, it is what later generations call petty bourgeoisie.
After get off work today, Zhou Ming went to find the girl as usual, feeling very excited and confident.
He wants to confess today.
In fact, Zhou Ming has been looking for this opportunity, but he has never had the right time before, and today he finally got it.
Because Qiuhai Group released two new electrical appliances.
This sounds a bit ridiculous. What does confession have to do with launching a new appliance?
But in fact, for Zhou Ming, it has a lot to do with it.
And it can be said that it has decisive significance for the success of this proposal.
Because these two new appliances are small appliances.
An electric toothbrush and an electric hand fan.
Although the price is not high, it is very practical and novel.
Just in line with girls' taste for exquisite life.
After Zhou Ming found the person he liked, he took her to a Western restaurant with a good atmosphere.
After eating the steak, Zhou Ming saw that the atmosphere was tense and plucked up the courage to say to the girl: "Wang Lan, we have been together for a long time. I believe you can also understand how I feel about you."
"I never had the guts to tell you before, but today I want to tell you that I really like you. Can you be my girlfriend?"
"These two things are given to you. They represent my feelings for you."
As a result, Wang Lan on the side had no mind to think about anything else at the moment. All his eyes and thoughts were focused on the two things Zhou Ming sent.
She stretched out her hand to tie something on Zhou Ming's hand, looked at the two gifts carefully with her eyes wide open, and said with surprise, "Is this the newly released electric toothbrush and electric fan from Qiuhai Group in the TV advertisement?"
Zhou Ming didn't expect that Wang Lan already knew about these two electrical appliances, but seeing her surprised look, he was immediately overjoyed and felt that it was really the right gift, so he quickly nodded and said: "Yes, yes, you are right! "
"Zhou Ming, you really understand me. I really like these two things! You don't know that when these fashionable small appliances were still being advertised, I wanted to buy them as soon as possible. Experience it.”
"But unfortunately, my expenses have been relatively high during this period. I don't have enough money, and I can't borrow it from my friends. I can only endure it for the time being and plan to buy it after my salary is paid."
"And my best friend's boyfriend bought it for her two days ago. I used her handheld fan, and it was so useful."
"Who would have thought that a fan can be held in your hand? Not only is it easy to carry, but it really works."
"Our dance studio is too stuffy. It's often unbearably hot during exercise. If I just take it out and use it, it doesn't feel too good."
"Did you buy the battery? I'm going to try this electric toothbrush now to see if it really works as advertised."
Wang Lan said impatiently.
(End of this chapter)
Chen Jianghai then raised two fingers: "Design always takes time, plus debugging, producing samples, purchasing various raw materials, all the way to mass production, which leaves us at least about two months."
"Therefore! In these two months, you must try your best, especially the sales department, to sell as many products as possible to saturate the market."
"Then, even if other electrical appliance companies produce it, the profit margin left for them will not be too big."
Having said this, Chen Jianghai turned his attention to the head of the brand management department, and then continued:
"By the way, there is also the brand management department. You must invest heavily in publicity this time to let consumers have an idea that these small appliances from Qiuhai are genuine."
"As long as this concept is deeply impressed into people's minds, it will be of great help to our Qiuhai Group's brand improvement."
"At the same time, when people buy these products at the same price, they will definitely choose genuine products, which will also inevitably exclude counterfeit products from other electrical appliance companies."
When Yue Hongsheng and other department heads heard Chen Jianghai's analysis, they felt that it was right, so they all agreed.
Yue Hongsheng immediately nodded and said, "Okay, Mr. Chen, we'll do it now."
At the same time, he secretly sighed in his heart.
For other bosses, after everyone gets along for a long time, their status in the minds of employees will gradually decline.
This is a normal natural law.
Because as we become more and more familiar with it, some shortcomings will always be discovered, but there are only so many advantages.
Without the blessing of mystery, prestige will naturally drop somewhat.
However, when Chen Jianghai came here, this rule was completely broken.
He is completely different from other bosses. The longer you spend time with him, the more powerful you will find him.
He knows everything very well and has everything under control. Even if you question the direction he leads in a short period of time, the final result will prove that it is absolutely correct.
Therefore, the people below worshiped and admired him more and more.
As a result, with the coordination of various departments of Qiuhai Group and the efforts of the sales department, the small electrical appliances detonated the entire market just a few days after their launch, and the sales were extremely popular.
At the same time, the brand management department also actively invests in various advertisements.
Now, almost all of China is flooded with advertisements for small electrical appliances from Qiuhai Group.
The meaning expressed in the advertising content is very clear, that is, small electrical appliances are convenient and easy to use, and they are independently developed by Qiuhai Group and are unique in the world.
Currently, it is only sold in the Chinese market and is not available to foreigners.
This gave all Chinese consumers an inexplicable sense of superiority. Therefore, these newly launched small appliances from Qiuhai Group were extremely popular for a while, even exceeding initial estimates.
Zhou Ming, 26 years old, works in the railway department.
In this era, a man like him who has a formal job has not yet married at this age. He is already marrying late and is being urged by his family.
The first thing relatives and friends say when they meet is often: Do you have a partner? When will you get married?
It made Zhou Ming very uncomfortable and he could only hide away every time.
In fact, strictly speaking, his conditions are pretty good.
At 1.7 meters, he is not too short, and he is good-looking. His job is still formally established, and his monthly salary of more than 900 is not a small amount in these days. The key is that he is stable and gets paid on time every month.
Not to mention the various benefits.
He hasn't found a partner yet, not because he can't find one, but because he has a girl he likes, and he has been pursuing her and never given up.However, despite working hard for so long, the other party has not agreed yet.
That girl is in charge of cultural promotion for their company.
Those who engage in literature and art are generally romantic and have slightly higher requirements for the quality of life.
To put it bluntly, it is what later generations call petty bourgeoisie.
After get off work today, Zhou Ming went to find the girl as usual, feeling very excited and confident.
He wants to confess today.
In fact, Zhou Ming has been looking for this opportunity, but he has never had the right time before, and today he finally got it.
Because Qiuhai Group released two new electrical appliances.
This sounds a bit ridiculous. What does confession have to do with launching a new appliance?
But in fact, for Zhou Ming, it has a lot to do with it.
And it can be said that it has decisive significance for the success of this proposal.
Because these two new appliances are small appliances.
An electric toothbrush and an electric hand fan.
Although the price is not high, it is very practical and novel.
Just in line with girls' taste for exquisite life.
After Zhou Ming found the person he liked, he took her to a Western restaurant with a good atmosphere.
After eating the steak, Zhou Ming saw that the atmosphere was tense and plucked up the courage to say to the girl: "Wang Lan, we have been together for a long time. I believe you can also understand how I feel about you."
"I never had the guts to tell you before, but today I want to tell you that I really like you. Can you be my girlfriend?"
"These two things are given to you. They represent my feelings for you."
As a result, Wang Lan on the side had no mind to think about anything else at the moment. All his eyes and thoughts were focused on the two things Zhou Ming sent.
She stretched out her hand to tie something on Zhou Ming's hand, looked at the two gifts carefully with her eyes wide open, and said with surprise, "Is this the newly released electric toothbrush and electric fan from Qiuhai Group in the TV advertisement?"
Zhou Ming didn't expect that Wang Lan already knew about these two electrical appliances, but seeing her surprised look, he was immediately overjoyed and felt that it was really the right gift, so he quickly nodded and said: "Yes, yes, you are right! "
"Zhou Ming, you really understand me. I really like these two things! You don't know that when these fashionable small appliances were still being advertised, I wanted to buy them as soon as possible. Experience it.”
"But unfortunately, my expenses have been relatively high during this period. I don't have enough money, and I can't borrow it from my friends. I can only endure it for the time being and plan to buy it after my salary is paid."
"And my best friend's boyfriend bought it for her two days ago. I used her handheld fan, and it was so useful."
"Who would have thought that a fan can be held in your hand? Not only is it easy to carry, but it really works."
"Our dance studio is too stuffy. It's often unbearably hot during exercise. If I just take it out and use it, it doesn't feel too good."
"Did you buy the battery? I'm going to try this electric toothbrush now to see if it really works as advertised."
Wang Lan said impatiently.
(End of this chapter)
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