If you have money, you will become stronger.

Time flies, and a month has passed in the blink of an eye, reaching the end of June.

During this month, Starlight had a good momentum.

In terms of TV series,"In the Name of the People" ended successfully, with an average ratings of 5.07% and a peak ratings of 7.13%. It was a phenomenal TV series and made a number of veteran actors famous.

《The post-production of"The Legend of the Condor Heroes" is almost completed and will be released soon.

In terms of movies,"Oldboy's Dragon Crossing the River" was finally removed from the shelves, with a total box office of 5.6 billion."A Little Thing About First Love" is still in theaters, and its current box office total has reached 3.8 billion.

《The post-production of"Shaolin Football" is about to be completed, and the filming of"Infernal Affairs" is progressing smoothly.

Compared with Starlight, Europe is still in dire straits, and things have not improved much. The European financial crisis has begun to spread to the world, and many economic entities have been affected.

For example, in **, import and export have dropped, and many foreign trade companies have been unable to receive orders and have closed their doors.

The unemployment rate has increased significantly and the employment environment is very bad.

College students graduating this year are very worried and finding a job has become a problem.

The most obvious thing is that the Hong Kong stock index has fallen by 20% so far, and the stock market is all green. It makes the stock investors feel heartbroken and bleeding, but there is nothing they can do.

Only housing prices stand out, rising but not falling.

In such an economic environment, even the country has lowered its economic forecast by 130%, and not many companies and groups have been spared.

At this time, everyone discovered a wonderful phenomenon, that is, the companies or groups that cooperated with Starlight Group actually performed very well and rose against the trend.

At least looking at it, no one is losing money.

In particular, the six established billionaire groups with the deepest cooperation have not been affected by the economic crisis at all and are still expanding crazily. Other capital markets are still growing at a rapid pace.

This is a miracle. There are at least 100 companies that cooperate with Starlight, but not one of these 100 companies has been affected. Compared with the same industry, it can be called excellent.

In addition to the strong financial resources of the company itself, the advertising effect of Starlight Group also played the biggest role in promoting this.

This wonderful phenomenon is called the"starlight effect".

After the results were announced, everyone was in an uproar.

"Of more than 100 companies, not one of them suffered a loss!"

"And most of them actually maintain rapid growth! Among them, the assets of several billion-dollar groups with the closest cooperation have doubled compared to the previous two years!"

"Other advertisers are not bad either, the worst ones can maintain double-digit growth!"

"I finally understand why so many companies are rushing to buy Starlight advertising. No matter how expensive it is, they still have to buy it. This is a talisman that guarantees you can make money!"

"As long as you have a relationship with Xingguang, you won't lose anything!"

……

In fact, many businessmen are superstitious.

Even if you are not superstitious, you still want to ask for a good omen, so that you can at least get comfort.

When they discovered that starlight actually had such an effect and could bring good luck to the company, although it might be a coincidence, they would rather believe it than not.

As a result, Starlight’s advertising space became even more popular.

In their words, this is equivalent to a talisman. Even if it cannot protect you from making a fortune, it can at least protect you from going bankrupt and continuing to operate. That is enough.

The first thing to seize is large resources.

Starlight's major resources are mainly film and television dramas, variety shows, etc. that are broadcast on TV stations. These are proven top-level resources of Starlight. No matter what the subject matter is, it will be popular once it is launched, but they are basically monopolized by conglomerates with strong capital. Without assets of more than 50 billion, you are not eligible to participate.

But now, without assets of more than 80 billion, I am afraid that I am not even qualified to participate.

The investment conference in the second half of the year has not even started yet, and many companies have called us for consultation.

The phone numbers at Starlight Advertising Department were ringing off the hook, but nothing was gained.

If you can't get a job in the advertising department, you can only go to the boss.

Fortunately for Bai Qingxue and Wu Qianmei, they didn't have to deal with many bosses at their level. They could handle it with just a few words, but the phone calls of several of them were about to explode (bebj).

Deputy Director Huang Zhengqing:"Mr. Qian, do you have anything important to call me so early in the morning?"

A group CEO:"Mr. Huang, I'm calling mainly to ask you something!"

Deputy Director Huang Zhengqing:"Tell me, I will know everything without telling you!"

A group CEO:"I would like to ask, what projects does Starlight plan to launch in the second half of the year? Can you disclose it conveniently? I can make some preparations."

Deputy director Huang Zhengqing:"Mr. Qian, it's not that I didn't tell you, but I really don't know about this!"

A group CEO said:"Mr. Huang, how could you not know? You are also a senior executive of Starlight. If there are any projects, they will go to you first! Just tell me if there are any projects suitable for my group, and I will never reveal them, okay?"

Deputy Director Huang Zhengqing:"Mr. Qian, it's really not that I don't want to tell you. , I don’t know the specific projects. To be honest, I knew about it no earlier than you, and I didn’t know about it until the investment conference."

A group CEO:"How is that possible?"

Deputy Director Huang Zhengqing:"To put it nicely I am the deputy director of Starlight and the president of Starlight Video, but in fact I am just a senior wage earner, mainly responsible for execution. I don’t know the real secret!"

A group CEO said:"You don’t know who else can Do you know?"

Deputy Director Huang Zhengqing:"Only the three giants of Starlight know. If you can take that path, then it will be no problem."

……

If you can't get through the TV station, then you can go to the film and television city.

Last year, relying on the slogan of"opening a store in the world of martial arts", Starlight attracted many businesses to come here to name stores. With the broadcast of TV series one after another, it also achieved extraordinary results.

However, many group companies still hesitate because the cost is too high.

But now for Starlight's"luck", they have to occupy a pit here.

However, they found that the stores in the first phase of the project had been sold out, and they could only wait for the second phase of the film and television city to be released.

If you can't grab big resources, grab small resources.

Small resources mainly focus on Starlight Video.

Over the past year or so, Starlight Video has launched online self-made dramas and online variety shows. Although they are not comparable to those of Starlight TV, they are not bad compared to others. They have received widespread praise and a very high click-through rate. The advertising effect is good.

Originally, these self-made dramas and online variety shows were only patronized by some small-scale companies, but now they are beginning to attract the favor of large companies and start advertising on them.

The favor of big capital has encouraged many small film and television companies and planning companies to settle in it.

They don't seek to reach the level of starlight, as long as they can get a piece of the pie.

Because of this, Starlight Video has ushered in rapid development.

Before you know it, Starlight’s investment conference in the second half of 2020 has arrived. _Feilu reminds you: three things about reading - collection and recommendation