Entertainment: Start with Succubus and play Hollywood

It was half past eight in the evening.

Everyone entered the screening room.

The lights went out and the big screen lit up.

On the ruined continent of North America, there is a new country called "Panem".

There are twelve administrative districts in the country, and a rich capital surrounded by administrative districts.

The supreme and cruel capital forces the twelve administrative districts to hand over one boy and one girl aged 12 to 18 every year to participate in the annual "Hunger Games", which is broadcast live on TV, using this terrorist method to maintain authoritarian rule and national order.

Sixteen-year-old Katniss, who lives with her widowed mother and sister, voluntarily participates in the hunting game on behalf of her sister who was drawn on the "lottery day".

She has walked through the brink of death and is now determined to die.

But the cruel survival game inspires Katniss's strong "527" will to survive, making her a strong competitor in the game.

On the road to survival, she faces many difficult choices: survival, humanity and love.

In fact, the core of the story is the "Battle Royale" type of story created by Japan.

"The Hunger Games" can be said to be the pinnacle of the commercialization of "Battle Royale" type movies.

In the original timeline, the great success of "The Hunger Games" not only enabled the subsequent development of the series of movies to be carried out rapidly, but also gave birth to the emergence of similar films and novels such as "Maze Runner" and "Divergent", and they are all very popular.

The success of "The Hunger Games" is inseparable from effective marketing methods.

The promotion of "The Hunger Games" began in February this year.

The core audience of the film is the "Hunger Games" book fans, and FaceTweeter, two Internet platforms in which Martin has shares, has become the main battlefield for publicity.

Unlike traditional movie marketing, "posters", "trailers", and "talk shows with the main creators" are secondary supporting roles in the marketing strategy of "The Hunger Games".

In fact, marketing on the Internet had already begun a year before the movie was released.

"The Hunger Games" opened an account on Face, and first released the progress of the movie bit by bit, such as role selection, location selection, etc., and even put some information and photos of audition actors on the homepage, allowing netizens to vote for who is the most suitable, giving the general public a sense of participation.

Of course, this kind of voting is controllable, so the actors finally selected are the ones the crew wants to choose, but netizens think that they voted for it.

After that, stills, highlights, unedited film materials were released on the homepage, and online games were launched.

This series of operations has increased the attention of fans to the homepage of "The Hunger Games" exponentially.

Such a public homepage has caused forwarding in social networks, which actually affects the people around the fan group.

Also, for the series of moviesFor example, this public page will snowball in the next few years and become a key link in the marketing activities of the "Hunger Games" series of movies.

More importantly, after other film companies see the success of the marketing strategy of "The Hunger Games", they will definitely follow suit, which will drive the growth of FaceTweeter users.

It is definitely a win-win situation!

Martin won twice!

In the screening room.

The movie is playing.

Although the genre is "Battle Royale", in terms of concept, "The Hunger Games" is much more clever than "Battle Royale", and the "political metaphor" in it is not available in "Battle Royale".

Moreover, because "The Hunger Games" is positioned as PG-13, the bloody killing in the film is far less than that in "Battle Royale", but the action scenes are much better.

It can also be seen from the audience's attentive performance that they are attracted by the content of the film.

The story of the "Hunger Games" series takes place in the near future. After an unprecedented apocalyptic war, a new "Panem" was established on the North American continent.

This country, which still maintains its technological and military strength, consists of the capital district and thirteen local districts, each of which has its own industry.

But the biggest feature of Panem is the sharp contrast between the highly prosperous capital district and the difficult and poor local districts. To some extent, the prosperity and beauty of the capital district is actually built on the suffering of the people in the local districts.

Because of dissatisfaction with the dictatorship of the capital district, the thirteenth district responsible for nuclear industry research and development joined other local districts to launch a rebellion war against the capital district. 0 .....

The war ended with the failure of the rebels, and the thirteenth district was eventually razed to the ground in this war.

In order to commemorate the victory of this war and to punish other local districts for participating in the rebellion, the leader of the capital district, who is also the president of Panem, developed the "Hunger Games".

The so-called "Hunger Games" means that all local administrative districts must randomly select a pair of young men and women as "tributes" to participate in the "Battle Royale" competition held in the capital every year.

The rules of the game are simple and crude. Whoever survives to the end will be the final winner.

The entire game process will also be broadcast live in all areas of "Panem" through TV broadcasts to serve as a warning to local administrative districts.

Katniss, played by Jennifer Lawrence, decided to participate in this cruel competition on behalf of her sister who was drawn.

And her heroic performance in the game also won the hearts of all local administrative districts.

The climax of the film is when Katniss raised three fingers to the live camera after defeating her opponent. All ordinary people who were watching the live broadcast were infected by her spirit and made the same gesture.

(PS: This gesture in "The Hunger Games" represents respect and farewell, and in a sense it also means respect and farewell.It represents a rebellion against the system of the "Hunger Games". The novel reads: First one, then another, and then almost everyone raised their left hands, touched their lips with the middle three fingers, and then stretched them out to me. This is an old and rare gesture in our administrative district, only occasionally seen at funerals. It means gratitude, admiration, or saying goodbye to someone you love. )

The audience in the theater was also moved and burst into a short and intense applause. (To read the violent novel, go to Faloo Novel Network!)

The advancement of the plot has put the audience into Katniss. They admire the bravery of this little girl, worry about the difficulties she will encounter, and are happy that she has successfully solved one "enemy" after another...

And what the critics see is a deeper level than what ordinary movie fans see.

(Brothers, please protect me, give me some comments, flowers, collections, and rewards. Thank you.).