Eagle Sauce Country.
Cupertino, California.
Apple headquarters.
There were three people sitting in a small conference room.
They are Apple CEO Steve Jobs, Apple mobile phone hardware head Tony Federer, and Apple mobile phone software and operating system head Scott Forstall.
The three of them are the three core people in Apple's secret mobile phone research and development team.
On the projection screen in front of the three people, a video was playing.
The content of this video is the entire recording of Qingtian Mobile Phone Conference.
During the entire video playback, Jobs and the other three people didn't say a word, they just watched the video quietly and carefully.
As time passed, the faces of the three people became more and more solemn.
Just judging from the content of the press conference, this Qingtian mobile phone completely crushed the Apple mobile phone they have not released yet.
What they thought of, Qingtian Mobile Phone had already thought of.
What they didn't expect, Qingtian Mobile also thought of.
How to play this?
The three of them were suddenly confused.
Even Jobs, who had always been determined and talented, was briefly at a loss at this moment.
He felt as if someone had suddenly knocked him unconscious with a stick.
After the video was played, there was silence in the conference room, and none of the three, four, or four people spoke immediately.
After a while.
Tony Federer broke the silence and asked Jobs:
"Steven, what now? Will next week's press conference still be held as scheduled?"
Hearing this question, Jobs did not answer immediately, but fell into thinking.
Scott Forstall on the side also began to think about this question.
According to Apple's original plan, they will hold a press conference next week. The Apple mobile phone was officially released to the public.
But now, after watching the Qingtian mobile phone press conference, the three of them all had a question mark in their hearts.
Originally, the three of them were full of excitement and excited anticipation for next week's press conference.
Because They sincerely believe that the Apple mobile phone will be a great product that changes the global mobile phone market and creates a new era in the mobile phone industry.
But now, they no longer have this idea.
Because they have seen something better than the Apple mobile phone. Qingtian mobile phone
"That young guy is really a powerful guy!"
Jobs couldn't help but sigh in his heart.
He remembered the one-on-one communication with Lin Yuan at Spielberg's birthday party.
At that time, he felt that Lin Yuan was a person with extraordinary knowledge.
But he didn't expect it at all. However, Lin Yuan was actually able to make such a mobile phone.
Not only did it perfectly cover the idea of an Apple mobile phone, but there were many things that went beyond it.
"Could it be that someone within the company really leaked the secret?"
Jobs couldn't help but have such an idea in his mind.
After the last conversation with Lin Yuan, he checked for insiders in Apple, and found no suspicious people, so he felt relieved.
But this Once, after watching the press conference of Qingtian mobile phone, Jobs couldn't help but start to doubt again.
"It shouldn't be possible."
Jobs quickly gave up this suspicion.
The last investigation was very comprehensive. If someone really leaked the secret, it would definitely have been found.
Putting the matter aside in his mind, Jobs began to think about what is more important for the moment. The important thing.
That is the Apple mobile phone launch next week.
To do or not to do?
That is the question.
After thinking for a moment, Jobs said to Tony Federer and Scott Forstall:
"The press conference was held as scheduled"
"Now the Qingtian mobile phone has not been officially released to the public, and no one has gotten a real phone. Who knows whether the content at the press conference is true or not?"
"Maybe, the Qingtian mobile phone is not as good as that guy boasted."
Jobs looked at the projection screen, as if he was trying to convince himself.
On that screen was a photo of Lin Yuan and a Qingtian mobile phone, with six characters written on it: Reinvent the mobile phone.
Originally, this sentence was also what he was announcing. I wanted to use it at the meeting.
Now, of course, I can’t use it.
"Our war has just begun!"
Looking at Lin Yuan behind the curtain, a strong fighting spirit emerged in Jobs's heart.
He has never been afraid of competition!
"Tony, after the Qingtian mobile phone is officially released, find a way to get a few from the Dragon Kingdom."
Jobs said to Tony Federer.
In terms of progress, Apple mobile phones are also far behind Qingtian mobile phones.
According to Apple's original plan, Apple will need about half a year after next week's product launch. It will take time before the Apple mobile phone can be officially launched for sale.
And Qingtian mobile phone will be officially launched for sale in less than a month.
"That's okay, let Qingtian mobile phone be released first, see the market feedback, and then adjust the product."
Jobs thought in his heart.
He actually didn't realize it himself, because he was shocked by the launch of the Qingtian mobile phone, and his mentality changed a bit.
Originally, he would not consider the so-called consumer feedback at all.
After all, his The philosophy has always been:"Consumers don’t know what they want until we come up with our product and they will find out, this is what I want."
A few days later.
The Apple mobile phone conference was held as scheduled.
Although based on Jobs's personal influence, the release of Apple mobile phone also caused a certain shock in the industry.
But compared with the impact of the original historical time and space that came out of nowhere to usher in a new era , cannot be compared at all.
Even in Yingjiang Country, many people in Yingjiang Country already know the existence of Qingtian Phone due to the vigorous promotion of Qingtian Phone.
Losing its pioneering status, in the eyes of many people in the industry, Apple The mobile phone is just a follower of Qingtian Mobile Phone
……
It is still half a month before the Qingtian mobile phone is officially launched for sale.
Yanjing City.
Qingtian Group Headquarters.
Lin Yuan found Lin Bing and Wang Jinhua
"Has the stocking been completed?"
After meeting Lin Bing, Lin Yuan's first sentence was this question.
Lin Bing nodded and replied: (To read Baoshuang novels, go to Feilu Novel Network!)
"It's all ready."
Although the original press conference said it would be released in one month, there is room for this time.
The first batch of Qingtian mobile phones will not really be stuck in a month before getting off the production line.
"Contact Blue Cursor, select a group of media reporters with greater influence in the industry, and send each of them a Qingtian mobile phone in advance, so that they can have more true feelings when writing articles."
Lin Yuan told Lin Bing.
To build momentum, you have to use some means.
Before formal large-scale sales, release a batch of products on a small scale under various names to media reporters, and then release the news through these media, which will undoubtedly increase the number of products sold. Arouse consumers' curiosity and expectation.
After all, this is the first time that real smartphones have been unveiled to the public, and the public generally lacks real understanding of smartphones.
Let media reporters use real objects to promote Qingtian Group. Can be more vivid and attractive...........
Anyway, the first batch of Qingtian mobile phones that actually rolled off the production line exceeded 1 million units, and there were extra units used for marketing.
"Okay, Director Lin, I'll make arrangements right away. Lin
Bing replied.
After giving instructions to Lin Bing, Lin Yuan spoke to Wang Jinhua again:
"Mr. Wang, please draw up a list of artists, tell Mr. Lin a quantity, and ask Mr. Lin toGive Qingtian Entertainment a batch of Qingtian mobile phones"
"You don’t need to tell me what to do next, right? Lin
Yuan asked.
Wang Jinhua quickly replied:
"I understand, please don’t worry, boss, I will explain it clearly to the artists and let them know what to do."
Of course, this is to let the stars of Qingtian Entertainment promote Qingtian mobile phones.
Hearing Wang Jinhua's answer, Lin Yuan nodded.
As high-profile public figures, celebrities play a big role in leading trends.
There are so many big stars in Qingtian Entertainment. These are free advertising resources, so there is no reason not to use them.
Afterwards, Lin Bing and Wang Jinhua said goodbye and left, and quickly implemented what Lin Yuan had arranged.
Lin Yuan's arrangement was very effective..
When the first small batch of Optimus mobile phones were released, through the influence of the media and celebrity artists, the appeal of Optimus mobile phones became more and more important, both in professional circles and among ordinary consumers. The media and The various praises of celebrities and artists for the Qingtian mobile phone have made more and more people desire the Qingtian mobile phone.
Although the price of 6999 is expensive, the more than one billion people in the Dragon Kingdom can afford this price..
Many people are eagerly looking forward to the day when the Qingtian mobile phone will be officially released.
Time passes little by little.
In the blink of an eye, it is January 31, 2007.
On this day, the Qingtian mobile phone is officially launched on Jingdong.com The day of sale.
The more specific time is ten o'clock in the morning on this day.
Jingdong.com.
As the time gets closer to ten o'clock, Liu Qiangdong becomes more and more nervous.
As the exclusive sales platform of Qingtian mobile phones , Jingdong.com has opened the purchase reservation channel a few days ago.
According to Lin Yuan’s communication with him in 3.8, the first batch of 1 million units will not be released all at once, but will be released in batches.
Hunger marketing is a common method used by mobile phone manufacturers in later generations.
Today is the first public sale, and Jingdong.com will only sell 100,000 units. As a result, as of today
, more than 1.2 million people have made reservations on Jingdong.com.
Yes Therefore, Liu Qiangdong is very worried that so many people pouring into Jingdong.com at the same time will directly crash Jingdong.com's servers.
After all, Jingdong.com only received Lin Yuan's investment last year and is still in the development stage. It is not a big e-commerce company, and it has no experience in dealing with the influx of a large number of users in a short period of time.
Although Liu Qiangdong had explained to the technical person in charge repeatedly before this, the technical person in charge also assured him that he would not Something went wrong, but when this critical day came, Liu Qiangdong was still very nervous.
If something went wrong, it would not only affect the reputation of Jingdong.com among users, but also the reputation of Qingtian Mobile.
By then, he could There is no way to explain it to Lin Yuan, Jingdong's big benefactor.
Tick tock tick.
In the office building of Jingdong.com, the clock hanging on the wall keeps ticking.
Finally.
Ten o'clock is here.
Qingtian mobile phone is online at Jingdong.com Sales channels are officially opened.
Sales have officially begun!.
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